BlogWorld in Scamworld


BlogWorld New Media Expo Cofounder & CEO Rick Calvert {he insists that you call him by his full title on all occasions} … was born in a small stupid town that sat right outside a slightly larger stupid town. Rick always wanted to live in the slightly larger stupid town {where all the good people lived} :: but his family was too poor … they could barely afford to keep the goats. Rick’s mother was an Oompa-loompa :: and his father a failed professional bowler … hopelessly addicted to sniffing shoe glue. It was a pretty tough life for a big boy with big dreams of one day selling used cars at a high markup :: so he often consoled himself with tacos … huge steaming piles of tacos … and freedom fries … and cupcake ham sandwiches.

Or something :: it’s possible that I made some of that up … cupcake ham sandwiches aren’t even real.

This past March :: BlogWorld New Media Expo Cofounder & CEO Rick Calvert asked me if I’d “consider” giving a  keynote at an upcoming BlogWorld event. Of course :: he didn’t ask me himself … because he’s a cowardly bitch. And he didn’t ask me a couple of years ago when it would have been hip :: and prescient :: and brave … because he’s a cowardly {not hip or prescient} bitch.

I considered it … for about the same amount of time that Rick Calvert has spent as a popular blogger. It’s not flattering to be asked to be lame by the lame :: but it is highly gratifying to know that your fist is so far down the devil’s throat that he’s decided to start sending you RSVP’s to his daughter’s wedding. I’d hoped that email sequence would lead to even more fun :: but their capitulation was immediate and lasting … even though I had tried to start soft {for a robot}.

Not one question answered … not fucking one. No self-serving self-delusional justifications even. Just cowardly bitch :: tail between beefy thighs … guilty ass fleeing. I should have expected as much and been all pretend cute and sweet in the first couple of emails :: I know that sounds manipulative … but don’t worry because Naomi told me manipulation is okay.

The Salty Droid / BlogWorld convo was printed in May for no particular reason :: the best possible reason … just a funny coincidence that it happened to be near the top of the front page when The Verge’s Scamworld epic printed. The first comment about Scamworld was on the Blogworld post :: and that post absorbed much of the first day traffic spike while I read and processed The Verge’s content … and the other huge pile of “content” that that day’s events created.

“How funny it is how much this fucking sucks for Rick Calvert” :: thought me that morning … while Rick Calvert was thinking something like the opposite.

BlogWorld New Media Expo Cofounder & CEO Rick Calvert should have called me like he said he was going to :: he should have made an effort to answer my questions like he said he was going to … then maybe he wouldn’t have found himself in the awkward position of needing to slag me off all over the interwebs so shortly after asking me to appear at his dumb thing.

tweets BlogWorld CEO Rick Calvert the day after he was forced to take Scamworld personally. Matt Cutts pretended that The Verge was “painting with a wide brush” … in hopes that no one would notice all the scammer shit that Google has smeared all over its own doodled face. Why use wide brushes when can you just use your dirty :: filthy :: you know exactly what you’re fucking doing … fingers? Right Google? Lots of d-bags :: including Rick Calvert … glommed on to Matt’s tweet like a lifeline to continued legitimacy. Mr. Cutts is going to be surprised how long my memory is on such matters.

When Danny Sullivan changed his mind about the tone of his response :: and wrote something more reasoned … BlogWorld CEO Rick Calvert was there in the comments … barely treading water in his pool of piss {mostly Naomi’s}.

This is where the courage part comes in Danny. We have been talking about this internally for months and even considered inviting Salty to speak at the show. The idea was to have him debate someone or a couple of people who would call themselves internet marketers. According to Salty everyone who could possibly be considered an internet marketer is by definition a scammer.

He is not alone in his opinion. This debate over what is and what is not legitimate and or ethical goes on at our show between speakers as well as attendees every year. Our event certainly isn’t alone. I know similar conversations happen at SXSW, Affiliate Summit, certainly at SMX and other SEO events.

Up until now at our event at least this debate has occurred in in the aisles, corridors and private meetings not in the formal conference. When I proposed this idea earlier this year, we had a heated internal debate. We asked several members of our community who were vehemently against it. Many content creators do not want to have this conversation out of fear of being labeled a scammer when they clearly are not. We also learned quite a bit more about Salty. I am sure you will agree and can appreciate that he engages in a form of SEO blackmail; using keywords to lump legitimate business people with scammers. That certainly isn’t the kind of person we want speaking at our event.

It’s not the sort of person they want speaking at their event :: expecially after that person refused to speak at their event … and then handed them their ass in public.

BlogWorld didn’t consider asking me to do a debate :: but they did ask me to consider doing a keynote … in a fashion that would have implied that I don’t think that BlogWorld is part of the problem … when I so totally do. “Considering a debate” is what BlogWorld New Media Expo Cofounder & CEO Rick Calvert wishes had happened now that I’m even awesomer than I was before.

And for the fucking record :: had BlogWorld asked me to do a debate with some A-teamer {say Brain Clark} about whether or not the whole idea of BlogWorld and Internet Marketing is a scam perpetrated by mega-bastards … I would have immediately agreed.

Anytime :: anywhere … posers.

And :: “SEO blackmail” = ?

… you mean like the part where I keyword stuff to make fun of BlogWorld fake gurus who try and sell ridiculous keyword stuffing suggestion software? Or do you mean the part where people offer me money :: and flattery :: and opportunities … and I tell them to get bent? Cause I think you’re prolly confused about the meaning of both those terms.

When some peeps called Calvert out for being such a stupid cake hole :: he got all up on his high horse {that poor horse} demanding that names be named …

“Could you please tell me which of our “many” speakers and sponsors are scammers? I am not aware of a single one…

You are making a very serious accusation and I would sincerely appreciate it if you backed it up with some form of evidence…

I don’t think it is unreasonable for me to ask you to clarify exactly who you mean by that. Salty didn’t make that comment you did. Own your own words. Back up your accusations or take them back please.

Do you mean Izea, WordPress, Ford, Southwest Airlines, Overblog, Technorati, Federated Media, SEOMoz?”

… but names had already been named by myself :: the namer of names … and BlogWorld CEO Rick Calvert declined his opportunity to explain to me how Paul Colligan and David Risely are qualified to help people make money online … or how their association with {and shilling for} the worst of the worst … should be forgiven or ignored.

BlogWorld speaker Jim Kukral posted his defense of Internet Marketing the day after Danny Sullivan’s second post. He also named names …

I believe this is a hacky piece to say the least. It focuses on a few really bad apples and lumps in some quality people who don’t practice tactics that are unethical. Sure, sure, ALL of these people sell the dream. The dream of getting rich. The dream of independence. The dream of living the life you want. But if you’re going to condemn people for selling the opportunity to live a better life, you better send me off to jail right now as well. Because I’m guilty too.

Okay totally :: so Jim Kukral is guilty … who else?

Because I won’t become unethical just to make money. There’s lots of people just like me out there who have the same “problem”. David Risley, Chris Garrett, Johnny B. Truant, David Siteman Garland, Sonia Simone and Derek Halpern come to mind.

Yes :: those are some of the ones who came to my mind as well … excellent work Kukral! And it’s surely some of the names CEO Calvert was thinking of :: but timidly refusing to mention :: when he said this on Marketing Land …

However there are at least half a dozen people (maybe more) condemned as scammers on Salty’s site that are widely regarded as the most well liked, respected, and trusted bloggers in the world. I know several of them personally. They speak at our show. They are good honest people.

That is why they speak at our show. Yet you believe one bat shit crazy guy who uses keywords to associate their names with nefarious activities over hundreds of thousands of people?

One fake robot against hundreds of thousands of people :: the media :: the trade shows :: the web companies … I must be batshit {batshit like a fox}. But I’m also correct :: and I’ve made more than ample proof available to anyone willing to read it … and face up to it.

The emperor has no clothes … and he’s not the sort of person we want to see naked.

It’s not a genius :: or a lawyer :: or an innovator :: or an entrepreneur :: or a politician :: or a revolutionary … who steps up to tell the obvious truth that everyone already knows but can’t quite see. In the story that Hans Christian Andersen told us :: that we’ve been repeating to each other for almost 200 years … it’s a child. The mind of child :: the voice of the child … the no bullshit innocence of a child.

A truth repressed is rarely a complicated truth.

This post is getting long :: Rick Calvert deserves a short break for a lite snack …

Looks delicious :: like a dinner for four … for one.

I didn’t respond to CEO Calvert’s shenanigans on Marketing Land or Kukral.crap … because he’s quite successful at making himself look like an idiot without my help. But I did respond a couple of weeks later when he and Kukral ganged up on Karen Friesecke after she posted the Scamworld video and had the temerity to say the following about BlogWorld on her DoggieStylish blog

I’m sure that there are some useful technical seminars for those who are inclined to enjoy that sort of thing, but it’s the popular “gurus” that cause me concern. Gurus that will help you become a millionaire, a blog authority, a social media expert, get noticed in your niche, write killer blog content or what have you.

BlogWorld CEO Rick Calvert’s rambling response comment was more than double the length of Karen’s original post. It desperately concluded with an offer for Karen to attend BlogWorld free of charge :: where she’d have the exciting opportunity to change her mind about the obvious dubiousness of the gurus that some ranting :: profanity spewing :: fake punctuation having … fake robot child has been screaming his fucking head off about for years.

Karen’s next Doggie Stylish post was a response to CEO Calvert’s comment … and nicely debunked his bunk. His demand for named names was met :: with John Chow … a great name to name if the topic involves people who suck a wad of dung.

BlogWorld New Media Expo Cofounder & CEO Rick Calvert still mostly wanted to talk about me though :: and how I’m the real problem …

“If Salty Droid is so “misguided”, why did Shane Ketterman, your conference director, invite him to speak at BlogWorld 2012.”

Because it was my idea to invite him. There are lots of people like you Karen who read his blog and without actually doing any research believe that everyone on his site has committed some wrong. That is demonstrably not true.

As you can see he gets pretty crazy in that email thread pretty fast.

I wanted to invite him to have a debate live at our show with someone he considers to be doing wrong. Where he could make his accusations and his target could respond face to face.

The problem is no one wants to be on stage with him. He has said so many vile personally offensive things and made so many completely baseless accusations that most people think it is a mistake to give him any degree of credibility.

But Rick Calvert knows good and goddamned well that this blog is one of the few places for a person to actually do their research. Hundreds of thousands of people vs. one batshit guy … remember Rick? Or is listening to Sonia Simone :: who must be a “good honest person” who deserves “credibility” and “that’s why she speaks at our show” …  shilling for Naomi Dunford during a BlogWorld keynote supposed to count as research?

CEO Calvert’s last comment on Doggie Stylish was just for me …

I will be ready for that phone call in about a week if that works for you Salty.

Are you ok with recording the conversation? I would like to post that afterwards if you are ok with that?

I’m not sure how things are done in fancy CEO-land :: but I generally don’t respond to requests for interviews made in the comment sections of blogs about handmade dog collars … I guess I could make a one time exception though.

Sure Rick Calvert :: CEO and Cofounder of the BlogWorld New Media Expo … go ahead and call me a scant six months after you scheduled yourself to call me and then didn’t. You can name all the people I’ve wrongly accused of being scammers … and I’ll defend myself and my positions. Then I’ll name some of the scammers who have used BlogWorld to hurt people who didn’t deserve to be hurt … and you can make your defense of holding them out as reliable and reputable authorities to a credulous public.

You can totally record it … and I’ll totally record it. Because I’ll post it afterward :: and believe me you deluded little monster … you won’t.

>> bleep blog bloop

251 thoughts on “BlogWorld in Scamworld”

  1. A spot on piece in *the* Doggy Stylish Blog, and Blog World New Media Expo Cofounder & CEO Rick Calvert seems to want to chase his tail into oblivion. My eyes are watering. Karen Friesecke – what a star! SD – it can’t get better, and then it does…

    1. Most people just call me Rick. Yes I am fat and have been my entire life.

      I have no intention of defending every person you attack; only the baseless attacks you make against our event.

      I have sold many things in my life both retail and wholesale. I have sold tradeshows for the last 20 years but I have never sold cars.

      I don’t think my blog was ever more than mildly popular and never claimed it to be anything more than that. It was a political blog but I shut it down when we started BlogWorld & New Media Expo.

      The Verge video and blog post was an awesome production but horrible journalism in my opinion. They did not question any of your accusations which a good journalist would do.

      I don’t take any of this personally.

      Having you speak at BlogWorld was my idea. I take 100% responsibility for it. I still think a debate between you and someone who has spoken at our event and that you have accused of wrong doing would be the greatest keynote in the history of our show. I really don’t care if you win or lose the debate Jason. Our job is to have the discussion. That is what representing an industry means and we take that responsibility seriously.

      As I have said before no one wants to get near you let alone be on a stage with you. I think they are wrong and should address your accusations and insinuations head on but that is their decision. I can’t force them to do it.

      I am not going to bring anyone else’s name into this discussion Jason.

      When you insult people’s mothers and make other ad hominem attacks, you cross the line of acceptable behavior. It makes it impossible to have a serious discussion with you about something you claim to care very deeply about.

      There is one simple reason you don’t provide any proof of wrong doing on our part. BlogWorld is a respectable business and has never done anything unethical or illegal.

      I have wanted to have this phone call with you for a long time. In fact I would prefer that we live stream it for everyone to listen to and we can both post it on our respective blogs afterwards. But we wanted to put up our own blog post about you as well before doing so.

      It won’t be a hit piece full of insults. It is a simple objective piece of journalism. The problem is; it has taken us weeks to find someone willing to even consider writing the story. No one would speak to a journalist on the record about you for fear of being associated with you.

      As soon as our post is up I want to have that call Jason. Maybe that will give you a better idea of where I am coming from. Maybe it will just reinforce all of your opinions about me and our event.

      There certainly are a lot of people out there who are afraid of you Jason.
      I am not afraid of you.

      I actually agree with the mission of exposing scammers of any kind.

      I don’t know if your entire blog is just one big gag, if you are completely misguided and actually believe that anyone who makes money on the internet is by definition a scammer or if you are indeed crazy. I do know you have become a bully. I hate bullies as much as I hate scammers. I do know you have insulted and accused good people of wrong doing who do not deserve it. I do know that after reading numerous posts you offer very few facts; lots of insults and guilt by association innuendo. I do know you allow your community to post vile hateful things. That doesn’t make you a crusader.

      It makes you part of the problem Jason.

      Our event is not about internet marketing. It is about content creation. It is for bloggers, podcasters, Web TV and video producers. It is about creating, distributing and monetizing content on the internet. One small part of that includes marketing your content on the internet.

      The tagline for your blog “you can’t make money online” is demonstrably false. Hundreds of thousands of people make a living creating content online every day. They range from Fortune 500 companies to people working in their pajamas at home grinding out a living every day. They are not scammers.

      Yes scammers exist on the internet just like they do in every part of life. That does not mean every person making a living on the internet is a scammer.

      Yes there are some bloggers, podcasters and web TV creators who teach others how to create content. That doesn’t make them scammers.

      Look up any tradeshow in the world. You will find experts in those fields teaching others how to succeed.

      1. @Rick Calvert,

        It is true that people are scared of being part of this conversation for fear of being associated with him. But I´ve noticed that in my circles, people are starting to look down on going to blogworld because they don´t want to be part of the MMO crowd. People do view it as primarily about that. I haven´t attended since 2010 and to be honest, I´m scared to now. I´m scared that I´ll get featured here or that I´ll bump into someone associated with someone connected to the Naomi scandal.

        I´ve been wanting to write an objective piece on Salty for a while now. I think that he´s kinda good for the industry but can be really bad for individuals who get caught up in stuff.

        1. @Jade said: “I think that he´s kinda good for the industry but can be really bad for individuals who get caught up in stuff.”

          Are you EVER going to get BOTH of your legs on the same ground?

          “Kinda good for the industry?” ‘Kinda?’

          “Really bad for individuals who get caught up in stuff.”

          ‘Caught up?’

          SD isn’t bashing victims here! What are you even thinking?

          If someone is featured here – it is because they are VICTIMIZING others in a significant way.

          A person has to be in DEEP – consciously deep – to be editorialized without mercy here.

          Your continuing apologetics, and inability to stop clinging to your previous exploitative bosses over on the sinister side, is just nuts.

          Two words you need to heed: CLEAN BREAK.

          Go and get a real job, cut your ties with the dark side, and come to grips with the monster machine YOU helped oil!

          1. @Dr. Neuron,

            You don´t get the emails from the victims the way I do. Anytime someone is featured, it has a ripple effect on former and current clients. Some of the emails I get are heartbreaking. They reach out to me in confidence because they know it won´t go any further.

            Fuck the morons involved. Everything I now do or so in terms of discussion is to benefit those that are freaking out about who, and what, they can trust. Some have put a lot of money and time into businesses that have little chance of becoming viable.

            1. @Jade, That doesn’t make sense.

              “You don´t get the emails from the victims the way I do.” You mean marginal SCAMMERS who are no longer cutting it, and not true victims, right? Because SD treats victims with kindness and sympathy. Scammers, however, are a different story.

              “Ripple effect?” That means word is getting out. What else is there? Is it better for the word NOT to get out? Or perhaps you expect the few people willing to get the word out to only daintily walk AROUND egg shells and whisper “please stop…if you wouldn’t mind” to the crooks?

              “…Who and what they can trust?” In MMO, a safe bet is trusting NOBODY!

              Bottom line: scammers need to be outed, and victims need to be informed so they can cut their losses, ASAP. The clock is always ticking.

              Scam World is like a crowded, noisy subway: it takes an AIR HORN!

              You do far too much rationalizing and vague, ambiguous talking.

              The toss-away use of the word, “fuck,” does however show that your continued exposure to Salty is having some positive impact on you.

          2. @Dr. Neuron,

            I’m talking about people that have been victimized, in some way. People who have nothing to do this mess who, through an accidental referral, got sucked in.

            The personal development world is just a gateway to this. “I’m going to write about positive pyschology and living a better life. Oh wait, that isn’t paying the bills. I’m going to teach people to create a business around there passions!”

            Or there are the people that had okay followings beforehand and saw the launch void left after Dave fucked up. “I had some mediocre success with launching. I’m building a launch product!”

            Also there are the ‘I teach yoga and project a hippyish vibe, therefore I am trustworthy” people. One linked to Naomis product and it resulted in a person spending 2k.

            People read this site, they are scared. They see me and see that I got screwed over. They email me because they don’t want any trouble, they just want reassurance.

            I’m only ambigious because I was told stuff in confidence and I pride myself on those ethics. I’m commenting because, due to the lack of specifics, people will dismiss the articles here and the scammers will keep on scamming. I warn friends with specifics but they don’t want to hear about it.

            I have posted specifics, previously, about what I know. The rest is hearsay and gossip. Nothing can be done about that.

            I think if you really want to show what a fallacy this is, you should look at the people on the C and D teams. That’s where the real desperation is. Google the major launches in 2010 and see what was said about them. Talk to the former assistants and affiliate managers.

            The A team built up their success by creating $600 ‘how to blog’ infoproducts. A common concept is the ‘product in a weekend’ to get your minimal viable product out there. People created interview ebooks and ‘masterminds’ purely to suck up and get the people to promote their next product. Check to see who actually evaluated a product before endorsing it.

            I nightmared for two nights after reading the latest BS here: I want the people to be held accountable but know that nothing is going to happen based on what I’ve observed over the past 6 months. They are just building a new community of people that either don’t know, or don’t care, about what previously happened. Warning people individually doesn’t help so we need concrete proof. I don’t have it. Anything I do have has already been passed on to people who can do something with the information and look into it further.

            1. @Jade,

              The sole defining difference that makes the ‘A’ teamers the ‘A’ team is that they got in early and stole early.

              Similar to the Tony Soprano’s of the world–not much different from everyone else except they started terrorising others early and establishing ‘personal power’ early.

              Both these types create victims–but when those victims start to ape the behaviour of their victimisers they are no longer victims- they become predators themselves.
              It is all about the behaviour.
              It is all about the behaviour.
              It is all about the behaviour.

              And if you want to stay sane you need to sort out your own confusions first before becoming an agony aunt for the erstwhile victims who are now fast becoming predators.
              Forget about proof or saving the world from scammers, get your own priorities (whatever they might be) straight first.

      2. @Rick Calvert,

        Rick wrote

        In that same way, we are not responsible for the actions of someone “who planned to attend”. [Alison] Your standard is unreasonable.

        Alison only brought up the “planned to attend” part because you kept stating so categorically that Naomi has nothing to do with BlogWorld.

        But what about Brian Clark? Does he have something to do with BlogWorld? I think he does.

        Does Naomi have something to do with Brian Clark?

        Inquiring lowing, furry, decompressing bovines want to know.

      3. @Rick Calvert ::

        “… you can’t make money online” is figurative not literal. When you see it :: it doesn’t make sense … so then you have to think about it. If you think about it … you might figure out this scam before it’s too late to salvage your life/soul. That’s why it’s such a great tagline.

        It’s just an added bonus that it induces jackasses to come in here and tell me that “you can make money online” … as if that piece of fucking obviousness is a counter point to my actual point.

        There is one simple reason you don’t provide any proof of wrong doing on our part. BlogWorld is a respectable business and has never done anything unethical or illegal.

        No :: there’s an even simpler reason … this post isn’t about BlogWorld’s wrongdoing. It’s about the rash reactions of BlogWorld’s CEO Rick Calvert. Maybe if you didn’t talk so goddamn much I could have squeezed another couple points into this sucker. Oh well … there’s always tomorrow.

        Yes there are some bloggers, podcasters and web TV creators who teach others how to create content. That doesn’t make them scammers.

        Okay … but does shilling for The Syndicate like Brian and Sonia {and so many others associated with your show} have so often done make them scammers? I think so … and that’s why I started writing about the blogging about blogging bloggers.

        I started writing about you :: on the other hand … because you asked me to.

      4. @Rick Calvert,

        The Verge video and blog post was an awesome production but horrible journalism in my opinion. They did not question any of your accusations which a good journalist would do.

        Like a lot of regular Salty Droid readers, I was disappointed that The Verge didn’t uncover anything new. It did seem like Joe Flatley just took what the droid’s been saying and what Jason said – verified it, because that’s what journalists do – and produced a CliffsNotes of this blog.

        But then I had a conversation with someone who works behind the scenes here, someone who talks to the humans so the droid doesn’t frighten them. And this person hinted at the length of time and effort Mr. Flatley spent researching the piece.

        Let me put it this way:

        CNN reports Mitt Romney has selected Paul Ryan as his running mate. NBC News reports Mitt Romney has selected Paul Ryan as his running mate. Obviously that’s horrible journalism on NBC’s part, right? They copied what CNN said without questioning it, right? Or, maybe, just possibly, both have independently confirmed that information, and it’s true.

      5. @Rick Calvert,

        Afraid to speak about Jason/Salty? Hardly.

        I was contacted by the journalist writing the story by email via my site’s contact form. After asking him what would be a convenient time to talk, I called him when he said he would be available.

        Left a voice mail that included my cell phone number. No response.

        It isn’t fear on my part. It is a lack of follow-up by the journalist.

        Because I’ve been handling ecommerce issues since the mid-1990s, and know many of the people involved, one would think there would be follow-up…unless someone is afraid of what might be said.

          1. @Lanna,

            The request was made by the journalist as if it were an objective follow-up to The Verge article.

            If, in fact, it was an article commissioned by Rick Calvert to refute The Verge, one can safely assume that objectivity is not the intent of the proposed interview.

            I would not be the person to interview for a hit piece on Jason/Salty because I share his view on Internet scammers. We sometimes disagree on who constitutes a con artist, and we have different methods of dealing with them.

            As to what would be said, it depends upon the questions asked. I remain open to the interview and placed no limitations on the questions to be asked.

            1. @Mike Young, Esq.,

              Ah, OK. I thought you meant JF had contacted you for the original Verge piece and not followed up because he feared you would disagree about who constitutes a con artist, which didn’t sound like JF at all.

            2. @Mike Young, Esq.,

              We sometimes disagree on who constitutes a con artist, and we have different methods of dealing with them.

              You mean like the elevation method;

              If you’re wanting to see two great ethical people discuss Internet marketing, I highly recommend you watch this Les Brown interview of Alicia Lyttle. Les Brown is simply the best motivational speaker I’ve ever seen. Alicia Lyttle is the real deal when it comes to Internet marketing.

              You know what the problems are with “elevating” a person like Lyttle? It inevitably leads to this;

              Different situation make us tough to adjust with our life when we are in making decision about financial problem and how to use our money in the right way of investment, I learned a lot from this video about those matter. Really , great help for me to rethink about my money consumption and to reinvest my money in proper way.

              This video taught me a lot about making money online.

              wow nice, this will help me with my financial problems i’ve been going though! Thanks so much!! you guys are wonderfull!

              This is a great video. I found the information very valuable. This will help a lot of people make more money.


              Note the date of the 30ish (extremely positive) comments (ALL but the first two were left on July 14, 2012, ~4.49 months after the video was made public). It’s funny what we notice when we have the knowledge to peer through the veils of illusion.

            3. @Mike Young, Esq.,

              “Alicia Lyttle is the real deal when it comes to Internet marketing.”

              Oh, crappe. Say it isn’t so, Mike. At least you could have used massage oil or something.

              Here’s another standout comment under that video, written by a “Horace Bacon”…

              Horace Bacon: “I’m am so happy I found this video. I have been having so much trouble trying to organize my ideas and choosing what would be the best financially and was really lost. Alicia Lyttle is such an inspiration and will probably change my life.Thank you!”

              Mr. Bacon (if you don’t like pork, just call him Horace) says that Alicia is “such an inspiration” and will “PROBABLY change my life.”

              Actually, she will probably be more likely to change his MasterCard balance, but since Mr. Bacon doesn’t even exist, it won’t be HIS MasterCard balance, but the balances of OTHER people referred to Alicia by internet attorneys with differing views of what scammers are.

            4. Mike’s comment was obviously moneyball … cause it made slimeball Copeland expose himself … so like slapping him around right now is not helpful to me.

              And I McSeriously don’t want to talk about Alicia here :: that is a complicated and ongoing situation … and I have priorities.

              According to this oh so objective RipOff Report :: Alicia is the “mastermind” behind my Pierce stories …


              … which comes as fucking news to me. But she’s obviously the most important character in that story … and I have of course spoken with her at length.

              So unless someone else wants to volunteer to man up to nut job Stephen Pierce … please let’s let me decide how to handle Ms. Alicia Lyttle.

              Everything is so much more fucked up than it appears … even here.

              PS :: Get out of IM Alicia.

            5. @Oopz,

              Oh, crappe. Say it isn’t so, Mike.

              Unfortunately, it appears to be a “you scratch my back” type of reciprocation. In my first comment I assumed Mike was not very well informed when it came to Lyttle’s ways, and would remove the endorsement. It didn’t happen!

              Mike, Thanks for this book! This is a must have for everyone doing business online.


              OTHER people referred to Alicia by internet attorneys with differing views of what scammers are.

              To make matters worse, Lyttle is also pushing Armind’s crap now, and he is introducing people like Silver, Filsaime, Kern, Joe Vitale, Polish, Schefren, Ali Brown, Brunson, Deiss, Burchard, Walker, and many, many more, to all her newbies.


              It’s a sad fucking state of affairs.

              1. @EthiopianCrackBaby ::

                Was there something about “I don’t want to talk about Alicia” that was too fucking complicated for you to understand? Because I didn’t think it was complicated.

              1. @EthiopianCrackBaby ::

                You’re in my fucking house … so I believe you were.

                You wanna talk about things I don’t wanna talk about? Use your real name.

            6. @SD,

              I’m in a den of hypocrisy, and it’s no different than the frauds who don’t let negative comments in.

              I get it, your friend is a fraud, and you don’t like to talk about it.

            7. @EthiopianCrackBaby

              No you don’t get it. And just who might you be, sir or madam, anonymously labeling people a fraud? Is your real name worse than your handle?

            8. @Yakaru,

              And just who might you be, sir or madam, anonymously labeling people a fraud?

              I see. So you don’t see anything deceptive about leaving self endorsing comments, and promoting the same frauducts (with the same tactics) that labelled other people frauds?

              Only one who is not anonymous can point out fraudulent acts, is that it?

              Is your real name worse than your handle?

              I don’t know, is it?

            9. @Yakaru,


              No you don’t get it. And just who might you be, sir or madam, anonymously labeling people a fraud? Is your real name worse than your handle?

              Well, whoever he/she is we know
              1) she/he doesn’t like scammers
              2) he/she is not easily cowed
              3) she/he likes doing research and
              4: presumably he/she is a South Park fan (there’s an episode where Cartman has some sort of fake charity involving Ethiopian crack babies)

              Furry cows moo and decompress.

            10. @EthiopianCrackBaby :: While I’m not defending anything Alicia Lyttle peddles in IM as a not-scam … @CrackBaby, do you forget why @SD doesn’t want to talk about her?

              @SD’s advice to Alicia :: “Get out of IM” :: is pretty much all that needs to be said IMO … because her place in the world of Scamworld is way more as a victim than a scammer. Hopefully this turning point in her life will give her a chance to start over (here’s hoping @Alicia if you’re reading this).

              IDK wtf @Mike Young, Esq. is doing endorsing her as a legit marketer, however… That is a whole other discussion.

        1. @Mike Young, Esq. ::

          Here’s a tip for you Rick :: don’t hire a fucking hack investigator to investigate a pro investigator … unless you love losing.

          “You’re not a pro … you called me fat.”

          Yep … keep thinking that fatty.

        2. @Mike Young, Esq., Sorry I never got back to you Mike – it’s been a busy week and while I had thought I would be available at the time I said, I was not. Quite frankly, I had to turn my my attention to other work and calling you back was something I thought I could put off for a few days before being attacked publicly on the Web.

          1. @Dave Copeland ::

            Thanks Dave … anything else about your personal schedule you think people on this blog about scams should give a rat fuck about?

            Rick said no one woud talk about me because they’re “scared” … but that’s not true. Lots of people will talk :: but you have to find them … and then you have to do your goddamn job {which prolly should involve more than you sitting on your sofa}. It’s actually kind of hard being an investigative reporter. Gots to build relationships and trust … no short cuts.

            Since you suck so hard at doing research :: why don’t you just make an announcement here about how you’re writing a hit piece about The Salty Droid … because I’m the problem not the scammers … and see if you can get any interviews that way. I’ll let you do it :: you know … to “help a reporter out.”

            PS :: If you think what Mike said {without using your name} constitutes a public web attack … then maybe you shouldn’t have accepted money to have a fight with The Salty Droid?

            Good luck 2u Dave … u fucking hack.

            1. @SD, That’s hilarious! Dave Copeland thinks he is synonymous with the word, “anyonymous.” Somebody alert Webster’s, so they can update the definition.

              As soon as Mike Young made that anonymous reference to him, Dave’s phone must have been ringing off the hook to let him know that he was being talked about.

              Dave teaches at Bridgewater State (go Bears!):


              Oh, and Dave: when you sell out and assist scammers with hit pieces, you become a part of the scam. Let’s see if your ego and desire for loose change are more pronounced than your level of common sense.

          2. @Dave Copeland,

            For me, anything you say in the article is now overshadowed by your lack of professionalism. You set an appointment and didn’t keep it? More specifically, you set an appointment with a lawyer – a profession that requires lots of client meetings and bills by the hour – and you didn’t keep that appointment? You made your interviewee call you? And you didn’t contact him before or as soon as possible after the appointment time to apologize and reschedule?

            How many other pro-Salty voices won’t be represented in your article because you had a busy week?

            1. @Lanna ::

              Mr. Copeland has represented to me in writing that he’s already interviewed a swath of my supporters and detractors … huh … strange. Cause knowing my supporters and detractors like I do … you’d have thunk that I’d have heard more about it.

              So all you supporters {or detractors} who have actually done an interview give a shout out.

            2. @Lanna, What you noted – and the fact that Dave Copeland claims an anonymous reference constitutes a “public attack” – paints him to be exactly as SD described: a hack. Sympathies to the unwitting enrollees at Bridgewater State.

            3. @Lanna,

              Sometimes reading this site makes me feel like Alice through the looking glass and it breaks my brain. I didn’t even see that side of it until you mentioned it. But there were a couple of other things that didn’t seem quite right about this “expose/investigative piece” that did make me wonder.

              For example, didn’t @Rick Calvert say he had been actively seeking out a journalist to write this story. Is that a strange way for a journalist to come by a story? Does that carry credibility issues? Then add to that the fact that Copeland was a speaker at the 2012 Blogworld in NY. How does that affect his objectivity for this piece in and of itself? If it’s true that Calvert did approach him about the article how does his being a speaker at Calvert’s event affect credibility or seeming objectivity?

              I’m not a journalist and don’t know anything about the industry but it seems weird to me. Does anyone with knowledge of this field have any insight?

              I also found it strange that, after not return @ Mike Young’s call he decided to finally contact him here in the comment section rather than privately. And lastly, I’m curious as to how he even found out about @Mike Young’s comment since no one mentioned him by name.

            4. @What the what said:

              “For example, didn’t @Rick Calvert say he had been actively seeking out a journalist to write this story. Is that a strange way for a journalist to come by a story?”

              It most certainly is.

              Rick Calvert was just shopping around for a negative p.r. hitman, and Dave Copeland is his pseudo “journalist” (HACK).

              Aside from his nasty, arrogant behavior over on Danny Sullivan’s blog, THIS really shows Calvert in his true light (or more appropriately, darkness).

              I nominate Blogworld and Rick Calvert to the SD permanent list of shame.

          3. @Dave Copeland,

            I read it, but I still can’t believe you did that.

            First we get Rick Calvert failing to call and then offering Salty Droid an interview in the comments section of an (excellent) blog selling dog collars: and now you’re using the comments section here as an ersatz messaging service to make excuses for missing appointments.

            You guys haven’t got a fucking clue about basic professionalism or common courtesy, have you.

            1. @,

              Soooo, whatever happened to that piece @Dave Copeland was going to write about the Droid?

              Maybe he doesn’t have time to write it because he’s busy writing reviews about BJ Mendelson’s new book. Mendleson wrote about our favorite and super professional journalist Mr. Copeland (some of you may remember him as anonymous unnamed journalist) here: .

              If what Mendelson writes is true, Copeland behaved there about as well as he did here. Also, Copeland apparently is also some kind of consultant and offers his services to corporations to show them how to use social media. Or something. ( I guess that’s his connection to blogworld and scamworld.) Except he says he’s never worked with a corporation (in his exchange with Mendleson). Anyway….that Copeland seems a strange bird.

              1. @What the what ::

                Loved it!

                Here’s Dave Copeland regards to someone else in the world having written a book …

                I guess if you want to call sour grapes on me I’ll admit that it sucks to have basically said many of the same things you have said in being a critic of the so-called social media experts, but because I did it in a way that was objective and not sensationalistic I didn’t get a book deal out of my bitching.

                Sad story.

                I think I’ll download that book though … and then not have time to read it.

                @Rick Calvert ::

                Thank you for giving me this Dave Copeland gift. Seriously … thank you.

                PS :: Call me big boy!

      6. @Rick Calvert, “As I have said before no one wants to get near you let alone be on a stage with you …”

        You know Rick, somehow I think Salty would have a file with solid documentary evidence before he calls anyone out. Just a hunch.

        1. @,

          If there’s one thing most people get out of a law school education, it’s that if you’re going to stake out a position, you’d better have something to back it up. If it’s total bullshit, that will come out in the arguing.

          So far, the robot’s been right on the money. And the trolls who come here to argue about it (yes, Rick Calvert, that includes you) have not been able to dislodge Mr. Droid in all the arguing.

      7. @Rick Calvert ::

        I have wanted to have this phone call with you for a long time. In fact I would prefer that we live stream it for everyone to listen to and we can both post it on our respective blogs afterwards.

        Well fuckstar?

        It’s been more than a month :: forget about a call … now it seems you can’t even return an email with some simple factual questions about your very own questionable activities.

        I’d be returning Jason’s email if I were you … cause it’s on motherfucker!

        If you don’t want to have an email conversation with Jason … then I’ll ask the questions out here instead.

        How you think that will go?

        Today Rick … I’m a super busy fake robot.

  2. The problem is no one wants to be on stage with him. He has said so many vile personally offensive things and made so many completely baseless accusations that most people think it is a mistake to give him any degree of credibility.

    Except for the part where Salty accused (perhaps completely baselessly) Mike Filsaime of being a gnome, and Mike Filsaime agreed to an on-the-record phone interview. Keep clutching at straws, Mr. Calvert. Enjoy your plate of gravy.

    1. (I’m referring to the respectable looking fellow in the fur coat with the nice collar at the final link, not making any perverted suggestions about Mr Calvert, in case that’s not clear!)

  3. I don’t think Rick Calvert wants to understand how there are a lot of people out there who don’t particularly care for scammers. Me, I’m concerned with religious scammers, in particular, a certain space-alien cult *cough* Xenu *cough*. So I can admire when a pro like Salty Droid gets his targets to blink.

    *Great admiration here*

      1. @Rick Calvert,

        Sorry, I have a lot of questions for you tonight. Does this mean that you support Salty’s (and by extension, those of us who follow him) desire to see an end to financial predation by these so-called Internet Marketers?

        Scammers need to be exposed and punished, according to both yourself and Salty – what do you propose is fair punishment? Public shaming? Being run out of business by those like yourself? I’m really curious as to what methods you feel are appropriate given the venue and your ability to reach the prime audience they target and intend to exploit.

      2. @Rick Calvert,

        @mirele, I’m not blinking and I agree with you. Scammers need to be exposed and punished.


        Maybe we should have a discussion about constitutes “scamming” and why. Then, by extension, we can determine who the scammers are and get on with the “punishing” in whatever form it happens to take.

        But first, I’m curious: while you’re busy commenting all over here, have you had a chance to get around to that recorded phone call with The Salty Droid?

        Furry cows moo and decompress.

  4. I’m a fan of the droid. I’m also a fan of Blogworld. I think that having MLMers speak is a bad move, and it has come close to making me stay home. But I’ve been twice now, and those jokers are easy to avoid. The technical and strategic content that’s actually about blogging, and not “get rich” blogging, is generally pretty good. But if I was to avoid any conference that had scammy speakers, I couldn’t go to Dreamforce, either (fucking Tony Robbins). That’s a legitimate vendor / tech conference for Salesforce.

    I think the balance to strike (for me, at least) is to give timely feedback to organizers that every time they put scammy speakers on the bill, your chances of attending plummet.

    1. @Eeny,

      It might help if you could do what Karen did–name the scamminess for what it is and blog about it.

      1. @Wyrd,

        Yeah, maybe. I prefer to reach out to the people I know that are involved with these conferences, see what actions are taken, and react accordingly. I think it’s easy to make enemies and risk being ignored if I mount some kind of public excoriation. That may come, but let’s see what the bill next year is like.

        1. @Ian Greenleigh,

          You state:

          – You’ve been to BlogWorld twice
          – There are jokers/scammy speakers
          – You are afraid of making enemies/being ignored

          Please explain:

          – Why are you afraid of making enemies or being ignored by the same group you label as jokers/scammy speakers? (That would imply you actually value some sort of relationship with them.)

          – Are you hoping to one day be one of those speakers on stage shilling the advice on how to be a successful blogger/social media star?

          If that is part your dream, you must realize that those scammy speakers got on stage because of their relationships and financial connections to the event organizers. Scammy speakers do not sit in a vacuum. They are not isolated from the event itself. It is their “relationships” and circle jerking that get them on stage.

          Look down the road and think about the implications of where that puts you in regards to their “inner circle”. That makes you complicit with ANY joker or scammy speaker involved in the event or speaking on stage.

          That may come, but let’s see what the bill next year is like.

          Wait for what? To reconcile your cognitive dissonance and make up your mind on what you already know to be true? That dissonance is the alarm clock in your conscience telling you that it is time to wake up.

          Denial is the first stage …

          1. @zipnar,

            I didn’t say “afraid,” you did. I merely meant that I think there are more effective ways (for me at least) to change this particular conference.

            As for my dreams, I’m really not interested in sharing them with you. I’m also not interested in your amateur psychoanalysis. It must be nice to think you know everything. Good luck with that.

        2. @Ian Greenleigh,

          Also, correct me if I am wrong, but isn’t there an oft-proclaimed strategy in the “professional blogging” doctrine of being controversial?

          Isn’t that supposed to be linkbait for more notoriety and traffic?

          So why are you afraid of calling out the BS artists again?

          Are you afraid of taking a stand and earning more traffic and respect…?

          … or are you afraid of missing out on playing the same circle jerk game as the scammers of “building relationships” with BlogWorld elite so you can teach others how to build relationships so that once they build relationships they can become successful at building relationships like you?

          1. @zipnar,

            It may be a strategy, but it’s not mine. So… the rest of your comment doesn’t apply.

    2. @Eeny, Thank you for being a fan of the show. I would sincerely like to know which of our speakers from last year you felt were scammers. I think in this context it would be very interesting to hear which speakers you think are good as well.

      I plan to keep my comments respectful here and won’t engage in the insults and insinuations. I am happy to respond to any direct accusations backed up with any kind of facts.

      1. @Rick Calvert,

        Mr Calvert, should Eeny give you a list of those he feels – in his opinion as an attendee and fan of both BlogWorld and the Droid – are scammers, what will you do with that list? Would it in any way influence who you choose to invite/allow in future conferences? If so, how much would it influence you to change the types of marketers you allow to advertise? Should Eeny name, say, someone of Chris Brogan’s “caliber” in his list of scammers, would you ban him and any similar marketers from your conference in the future?

        I’m just curious how you would handle such a theoretical situation. Thanks in advance for your response.

        1. @Alison, No I wouldn’t ban anyone as a speaker on the mere evidence of you, @eeny or anyone else accusing them of doing something wrong.

          State specifically and clearly what they did wrong and then provide proof of them doing it. If that practice was in fact unethical or illegal then we would definitely not allow that person to speak at our event.

          1. @Rick Calvert,

            If someone had a recorded conversation of people planning to do something illegal and made that conversation available to you, and one of those people wanted to speak at your conference, you’d prevent them from speaking?

          2. @Rick Calvert,

            You said:

            No I wouldn’t ban anyone as a speaker on the mere evidence of you, @eeny or anyone else accusing them of doing something wrong.

            State specifically and clearly what they did wrong and then provide proof of them doing it. If that practice was in fact unethical or illegal then we would definitely not allow that person to speak at our event

            I have a better idea. Ready??

            1) Call Salty and have the RECORDED conversation you publicly stated you’d have.

            2) Then… post it (again, as you publicly said you would)

            Today is Webnesday, August 22, 2012. What prevents you from contacting SD THIS week and scheduling a time to talk? I can’t imagine it being very hard to find ONE hour to talk.

            A 7 day week is comprised of 168hrs. 1 divided by 168 = .006 of all that time. Surely you can find .006 of available time in your week. Or is that to much to ask???

            1. @mazeman, Of course, Rick Calvert won’t do that, because he’s a spineless coward and blows hot air, just like his conferences do.

              But just to underscore, today is, as Mazeman noted, August 22, 2012 and Rick Calvert has yet to call SD as he said he would.

              Let the record reflect that.

      2. @Rick Calvert said:

        “I plan to keep my comments respectful here and won’t engage in the insults and insinuations.”

        That’s NOT at all how you behaved over on Danny Sullivan’s blog. That was the REAL you over there, in all your UN-glory: arrogant and full of shit.

        Welcome to reality and come-uppance, jerk.

  5. Always comes back to Naomi, huh?

    In Rick Calvert’s response to Karen’s first article on BlogWorld, Rick writes:

    Salty Droid is misguided at best. As one of your commenter’s states, he lumps in lots of good ethical people with some real scammers by using insinuation and accusation with zero proof of any actual wrong doing.

    Putting that aside, what does any of that actually have to do with our event?

    Ms. Dunford has never attended our show.

    That’s interesting. It almost sounds like he’s trying to distance himself from Naomi–or at least act like there’s no connection between her and BlogWorld.

    There’s definitely a connection between Naomi and Scribe SEO though. Apparently she’s such a great a customer of Scribe SEO that they felt worthy of making a testimonial out of her:
    (close-up so you can actually see)
    Naomi says

    I get a LOT of questions about SEO, and the biggest problem I hear about is overwhelm. Optimizing for search engines isn’t that hard once you understand the fundamentals. You just don’t get where to start or whether you’re doing it right.

    Now Scribe makes search-optimizing content brain dead simple. I own Scribe and I’m very, very glad I do.

    From the bottom of the page, Scribe SEO is
    “Copyright © 2012 Copyblogger Media, LLC. Scribe SEO™ is a trademark of Copyblogger Media LLC”

    from the Copyblogger About page

    Copyblogger was founded in January of 2006 by Brian Clark. Brian is CEO of Copyblogger Media, a serial entrepreneur, and a recovering attorney.

    Brian is well known and well connected to BlogWorld. Here’s him blogging about the 2010 BlogWorld and how he was going to be there with Sonia Simone:

    Sonia and I will be speaking again this year at BlogWorld in Las Vegas, October 14 – 16. This time we’ll be doing a keynote presentation along with our friend Darren Rowse of Problogger.

    We’re excited to be presenting together, and if we pull it off like we plan, it’ll be educational and entertaining. Of course, the show is much bigger than the three of us, which is the real reason you should attend.

    BlogWorld & New Media Expo is the only trade show and conference created for the industry of blogging and new media. It gives participants the strategies, tools, and technologies they need to stake their claim in the blogosphere.

    So I see a strong connection between Naomi and BlogWorld. I can understand why others might not want there to be a connection, but in that case they should update their stupid ugly a$$, B.S. testimonial pages on their utterly unnecessary link-bait-gen software.

    Considering also that the Wayback Machine and REMEMBER, Rick Calvert and/or Brian Clark and the rest of that A-team would do well to issue some public statement disavowing any future support for Naomi Dunford or Itty Biz.

    That would be a nice start.

    Furry cows moo and decompress.

    1. @Wyrd, There is zero connection between Naomi Dunford and BlogWorld & New Media Expo. She has never attended our event to my knowledge. She certainly did not attend in 2010, 2011 or 2012. I don’t have the historical data beyond that. She has certainly never appeared as a speaker at our event.

      In 2010 she attempted to launch an event in Las Vegas piggybacking on BlogWorld without our consent or cooperation. We contacted Naomi and her business partners and respectfully asked them to cancel this event and explained to them this practice was unethical. They chose to cancel their event.

      1. @Rick Calvert,

        Forgive me for being blunt, Mr Calvert, but to say Naomi Dunford has nothing to do with BlogWorld is disingenious at best. I understand that she and Dave (Navarro, in case you’re out of the loop on who I am) never picked up their badges in 2010, but they did, in fact, fly to Las Vegas with every intention of joining in on panels and discussions. The fact that they changed their minds and attempted to garner a following and have a mini-expo of their own does not preclude “involvement” in BlogWorld.

        In fact, I’m sure the Wayback Machine will show several examples where they encouraged their readership and mailing lists to attend BlogWorld; whether or not they lined their own pockets via those tickets, you and others most certainly did. I would call that involvement, acknowledged or not.

        1. @Alison,

          I have to agree with Ricks statement that Naomi had no intention of attending blogworld. The mini conference was going to be a JV between her and Johnny B truant. The closest she came to attending was going to a roundtable meeting the day before. She visited purely for socializing. Her original intention to hold this JV event. She´d probably already bought the tickets and thought it would be fun.

          Dave Navarro attended to network. It was mostly to connect with people. He bought a pass but never used it. He planned to attend because of the opportunities it offered but chose not to do so because he developed a disdain for his peers. He choose to spend the time plotting business with Naomi in bars and it their hotel rooms.

          I don´t believe Naomi should be connected. Dave should. But even then – he chose to attend for good reasons, which was the opportunities it provided. He had a planned involvement in blogworld. He can be associated but he didn´t actually participate.

          I believe that people should be held accountable for their actions. Dave and Naomi both should, especially the actions that started at blogworld. But I believe that blogworld was just the trigger to the pyschotic mess. It was his first taste of power, he wanted more.

          I believe there are other people there that are dodgy. Rick – you can contact me at if you want information on what people have told me. And i´m only stating this because it distracts from the overall discussion of whether or not people are disingenous. I´ve been getting confidential emails from people who have seen me here and have lost money to people so I admit, I am so against people who take advantage of their community.

          As an aside, I have a friend who is an intuitive. I´m not sure what I believe, but she told me that something incredibly traumatic happened in his past. She was eerily specific about what it was, but I won´t repeat it here. She said his actions were based on a need to feel powerful rather then the money.

          I felt smug after hearing that because I bet he feels powerful now. I´m assuming that you are his ex wife which is the only reason I´m sharing this.

          1. @Jade Craven,

            Jade, as he has not yet filed for divorce, I’m still his wife, not his ex-wife. Although I imagine it doesn’t matter much to anyone else, it does matter to me. I still care about him and his well-being and I think he’s put himself in a dangerous place. Whatever “power” he felt at BlogWorld, he handed over to Naomi upon leaving.

            I’m aware of Dave’s past, probably much moreso than you are; that’s not in any way intended to undermine what you’re saying, I just want you to know that I know to what you are referring, and more.

            It would be incredibly helpful to a lot of people, Jade, if you put those “dodgy” names here for the rest of the world to see. I would argue that it’s time for you to pick a side, knowing all that you do; but ultimately you have to do what your conscience calls you to. I just don’t think Mr Calvert is going to use the information to everyone’s benefit (although I would love to be proven wrong). Put the information here, in public, where it will do the most good. My 2c.

            1. @Alison, I´ve picked my side. Trust me, it´s picked. As other people have said, though, you can´t go public without messing with your career. Everything leaves a digital trail.

              I´m going to get geeky for a minute.

              There is the copyblogger vertical. It´s brian clark. Sonia Simone is second in charge. Naomi is best friends with Sonia (and other high ups in that niche). Dave, Clay, Truant were below her.

              People at each of those tiers are connected to other communities. People are loyal to their friends. If you really, really piss off someone then you can be considered to be an outsider.

              I´ve said most of what I know publicly. The other stuff was told confidentially.


              I can allude to no-one taking the Verge article seriously because that was hard core stuff and no-one is a scammer.

              Sonia also referred to Naomi as a good example at a separate event so it wasn´t a slip of the tongue.

              Before people knew they had become scumbags, a friend had linked to their failproof video series. A person purchased from that link and had customer service problems. I was monitoring the twitter conversations and saw them tweet the person desperate for help. It eventually got resolved.

              People that have just discovered them don´t believe they have done anything wrong. The information is good, as they don´t remember what it was like. They don´t care about rumours and hate sites. They only work with businesses.

              This whole conversation hasn´t changed anything. Focusing on the Dave/Naomi scandal hasn´t done anything and it frustrates the heck out of me because I want to see people being held accountable for their actions.

              I dislike the both of them for what they have done. Most of all what they did to you. Things can fuck up but there are moral codes and ethics which seemed to fly out of the window as soon as this happened.

              I can´t talk about other people because I have no definitely proof of wrongdoing. Only that affiliate marketing should be something that is focused on here.

              That same friend told me to stay away from here because it drains me and the industry wont change. I believe her. I believe that this discussion may shake things up but that no-one will take it seriously.

              I also studied journalism. I never finished that degree but I have some stupid code about protecting sources – even if the sources are kind of dodgy. I believe that if I break the rules I´ve set, then I´m as bad as them.

            2. @Alison, I feel for you and your family. If half of what has been reported here and other parts of the blogosphere about what happened to you and your family you have been victimized in a way few people can even understand.

          2. @Jade Craven,

            Sorry, our thread seems to have hit an end point, so I’m just going to respond quickly here:

            Don’t feel bad for me. In the end, if I end up living in a shack in the middle of the woods with my three kids and four cats, it’s ok. I’ll be far richer than Naomi and Dave, because I have something I don’t believe they’ll ever have. Not to get too woo-woo or anything, but I have the love of my family and peace of mind. I made mistakes in my marriage, and I’ll make mistakes being a single mom, but I haven’t thrown over my conscience for a dollar. I sleep well, all things considered.

            Regarding keeping out of the public eye for your career: There are plenty of careers that don’t require your silence. As I said, in the end, you have to follow your conscience. And I would agree with what your friend said is true: as someone with anxiety issues in her past (right there with you), this site can be extremely detrimental. But as you said, I’ve also picked my side, and no matter how anxiety-ridden I feel, I feel that it’s a good one. I’ll comment here occasionally, whenever I feel I have something of merit to contribute, and the rest of the time, I sit back and think about what I’ve read here. I think about the people it helps to have this information in a public venue. I think about my kids, and how I really, really don’t want their vulnerabilities to be preyed upon the way these scammers prey upon their victims.

            At the end of the day, everyone does the best they can. One of my best girlfriends is a Buddhist, and she reminds me of that all the time – whether you’re Gandhi or Hitler, at the end of the day, you’re doing the best you can according to your conscience. It’s just, sometimes you need to weigh that against factual information to gauge how accurate that conscience is. I think the scammers have simply learned to rewrite their consciences – to re-code their mainframes, if we’re going to get geeky – in order to have the facts align with their perception of the world. I’m constantly checking myself against reality; I wouldn’t be able to live with myself otherwise.

            Anyway. That got long-winded and metaphysical and entirely off-topic. My advice is, yes, stay away from anything that causes you soul-shaking anxiety; but also, ask yourself if that’s just cognitive dissonance talking. If you ever want to talk, I think you have my email. Take care. :)

        2. @Alison,

          Have you ever been to a tradeshow?

          Do you believe the organizers of those events are responsible for the actions of every attendee?

          If you do then you are wrong. Around 1999 or 2000 I worked for one of the largest tradeshows in North America The SEMA Show. Look it up.

          During the show the FBI showed up looking for a man who had been featured on Americas Most Wanted. This person had been an exhibitor in our event in prior years. In between events, he had murdered another exhibitor at our event.

          Since he had years long ties with the industry the FBI thought he might show up and they could catch him.

          In fact he did! The FBI didn’t show up accusing us of harboring a fugitive. They asked us for our help by alerting them if any of our staff saw the guy.

          We did and notified them.

          Can you see from this extreme example that SEMA was obviously not responsible for the actions of a former exhibitor?

          In that same way, we are not responsible for the actions of someone “who planned to attend”. Your standard is unreasonable.

          I do think it is reasonable to hold us accountable for the content of our event. Meaning if we have a speaker who is actively scamming attendees from the stage then we are responsible to stop that. In fact we have a strict policy of not allowing speakers to sell any product from the stage regardless of it’s nature.

          To give you more background, in 2011 Ms. Dunford publicly posted people had made death threats against her and that they had specifically threatened to harm her at BlogWorld and that people around her were going to get hurt.

          We took that very seriously and immediately called the LAPD. They actually have a group that handles that sort of thing. They found her claims baseless.

          Regarding “lining our pockets”. Yes we sell attendee passes and sponsorships to our event. That is our business. We produce a tradeshow and conference for the New Media Industry. In the exact same way that events like NAB, Book Expo America, and thousands of others do.

          They are not scams and neither are we.

          We had no partnership in anyway with Naomi or David. All of the personal drama around them is none of our business.

          It certainly sounds to me like they harmed their families and a lot of people who trusted them. I fail to see how that has anything to do with our event.

          1. @Rick Calvert,

            “We took that very seriously and immediately called the LAPD. They actually have a group that handles that sort of thing. They found her claims baseless.”

            I’m very pleased to hear that someone has investigated those claims and found them to be baseless. It would be beneficial to me if you could send me – via Salty – a copy of that report.

            As to the rest; you claim that no one is running a scam from the stage, therefore it isn’t your responsibility. Fair enough. What about people who go up on stage, pitch a product, take down customer information, and then use the information they’ve gained at your “tradeshow” to scam your attendees? Do you feel it’s your responsibility to investigate after the fact to ensure that the people you are supporting on-stage don’t take advantage of your attendees?

            Thanks again in advance for any answers.

            1. @Alison, @Rick Calvert. I’ve totally got to call B.S. on this.

              A group of us watched in horror as a presenter pitched a slimy hard sell for his “storytelling” info product that took at least 10 minutes. I’ve seen better late night infomercials for diet aids. The room buzzed with muttering, but nobody took action to limit his behavior.

          2. @Rick Calvert ::

            This long story reminds me of the time you worked for a conference that wasn’t built on the thinnest of bullshit illusions.

            But I wonder :: if half the fancy cars at SEMA turned out to be 1998 Toyota Carollas :: and if half the speakers turned out to be nail salon experts instead of car experts … that maybe the organizer shouldn’t be too surprised to have visit from the government?

            If you’d like any further help making your analogies more apt … please consider buying my $2000 e-book Apt Analogies for Anuses … it will be on sale via the web immediately following my next BlogWorld appearance. I won’t be shilling it from the stage of course … I’ll just be talking about … you know … like the general inspiration behind the idea and stuff … and then later if you happen to want to buy it while it’s still on my BlogWorld BlueLight Special … then so be it.

            No pitching!

      2. @Rick Calvert,

        In 2010 she attempted to launch an event in Las Vegas piggybacking on BlogWorld without our consent or cooperation. We contacted Naomi and her business partners and respectfully asked them to cancel this event and explained to them this practice was unethical. They chose to cancel their event.

        ‘k… so Naomi has absolutely nothing to do with BlogWorld.

        Um. What about Brian Clark? What about Scribe SEO?

        It seems to me that Mr. Clark is {unofficially} deeply connected to BlogWorld.

        And Naomi looks to be connected to him.

        Is there something there I’m misunderstanding?

        Furry cows moo and decompress.

        1. @Wyrd,

          I´m not saying this to be snarky. Only because I want something to happen.

          Brian Clark, Sonia Simone are connected to blogworld. Naomi is connected to them.

          The thing is if you look at it, everyone is connected to everyone. At what point do you say ´enough is enough. We can´t feature someone because of x behaviour.´

          I know that if we can explicity figure out what is, and isn´t, cool then things might actually change. Ethics can get murky because people don´t have all the facts.

          1. @Jade,

            The thing is if you look at it, everyone is connected to everyone. At what point do you say ´enough is enough. We can´t feature someone because of x behaviour.´

            Mostly, most of the time, I’ll stop with just the A team.

            Now, from what Rick is saying, it sounds like he’s saying Naomi’s not on the A team. And also the whole cartel model might not apply so well here. But that is yet to be shown/proven.

            In the meantime, I’m going to pursue this Naomi thing at least a little bit longer because I don’t feel Rick is being clear on this point.

            And if or once the Naomi angle is exhausted, then we move on to Brian Clark. etc.

            Furry cows moo and decompress.

            1. @Wyrd, Cool :) I just want to see the people go down for the right reasons and worry that focusing on their non attendence might distract from their douchebagery behavious afterwards.

            2. @Wyrd, Honestly I don’t get your point. Naomi has never attended our event to my knowledge and she has certainly never appeared as a speaker at our event. We have never asked her to speak and if she ever did apply to speak we would turn her down flatly.

              What does she have to do with us?

              You are making a “when did you stop beating your wife argument”.

              Brian has spoken at our event several times. His sessions are standing room only and he gets great reviews. No one has ever complained to us that they were scammed by him in anyway.

              He sells real stuff. SEO software, WordPress templates etc. There is nothing illegal or unethical about it.

              Thousands if not tens of thousands of people use his stuff and love it.

              You may find SEO to be a scam, or certain SEO practices to be a scam but that’s an opinion not a fact.

              If you have a specific charge make it. Let’s have experts debate it.

              Jason has accused Matt Cutts of being some kind of scammer. He is the head of Google’s web spam team. Do you think he is a scammer?

              If so then we completely disagree. They are a multibillion dollar company. Trust me I disagree with some of their policies like cooperating with China on censoring the internet but we are miles apart here.

            3. @Rick Calvert,

              So here’s Copyblogger in 2010
              aaand a bunch of posts by Dave Navarro.
              (you may have to click through the link to actually be able to read the byline)

              And hey see that on the right hand side of the page? There’s ads for both Scribe SEO (which is NAOMI ENDORSED) and for Blogworld 2010 right beneath it.

              Naomi has never been a speaker at BlogWorld? Fine.

              Brian Clark has been a speaker at BlogWorld. Copyblogger didn’t seem to hav a problem with having guest posts from Dave Navarro in 2010.

              So there’s Naomi and Dave just one degree of separation away from BlogWorld.

              And there’s Brian Clark who you claim is totally legit, yet he appears to have no problem lending credibility to Dave Navarro and Naomi Dunford.


              But you know nevermind about all that. I’m sure it’s all just coincidence or Brian is so cool he doesn’t have to answer for anything (except when he was selling people to Frank Kern’s Mass Control fraudiness).

              Nevermind *hand-wave*
              What about what @Jack has to say?

              What about that?

              Furry cows moo and decompress.

            4. @Wyrd, I can’t see mr. Calvert talking about my comments – it’s seems almost about like he doesn’t even think camel-leopards exist.

            5. @Jack,

              It might be @Rick Calvert thinks you’re just a “hater”, certainly not a BlogWorld attendee, and that he therefore doesn’t have to take your concerns seriously.

              Or it might be that @Rick Calvert hasn’t noticed all those embedded links to Real Actual Fact-ie Stuff in your posts.

              Or maybe just maybe @Rick Calvert’s hoping that if he ignores your posts strenuously enough they’ll just go away.

              It’s just odd thought that @Rick Calvert keeps ignoring what you wrote because what you wrote was in response to @Rick Calvert’s request for more specific information.

              I think @Rick Calvert very much wants to believe, or at least very much wants others to believe, that BlogWorld is total Legit and with no scamminess.

              Maybe @Rick Calvert is really trying to push BlogWorld in that direction.

              That’s cool. I even support that. But you, @Rick Calvert, can’t go around claiming that there’s no scammers at BlogWorld (and also give the false impression that there have never been scammers at BlogWorld) here unless it’s really, really, really 100% abso-tively true.

              And it’s not.

            6. @Wyrd, In fairness for mr. Calvert, he did tell us that for screening they look at a blog and then going about talking to some people for their due diligence which probably is what any serious blogger would do I think?

            7. @Wyrd, Also, mr. Calvert did tell us about the speaker agreement:

              “The Speaker also agrees and states that all material and content presented by the Speaker does not infringe or violate any copyright, trademark, patent or intellectual property rights of any person or entity, nor do they promote or endorse any product, service, or device which may or is at this time of the program not approved by any governing agency. Speaker agrees that it will not use any copyrighted music in the session without obtaining prior written permission from Company and music owner.”

              So maybe the not-endorsing-promoting scams thing means they just can’t go about doing it on the stage?

              Like what my grandma told me about when uncle Richard would visit the house in my younger days:

              “He may be a two-timing, cheating, lying son-of-a-bitch, but when he’s in MY house, you treat him with respect!”

            8. @Jack,

              For some sort of meetup where it’s just some blogger hobbyist folks just hanging out, that might be sufficient.

              But @Rick Calvert can’t have it both ways. If blogging is to be taken seriously as a for seriously money making venture, they might-probably oughta have a higher standard on their due diligence thingie.

  6. Keyword stuffing? Clutching at straws.
    So now you’re batshit crazy? – I think they’ve given up defending the indefensible.
    Go, Salty, go!

  7. I spoke at BlogWorld last year. Delivered an ethical, generous presentation, met cool people, but still feel like I need a long hot shower from all the hyped up B.S. that I saw there.

    I think it’s pumped in via the air ducts, to keep the flow heavy & constant.

    Salty, I love your work. Thank you for making the case for applying ethics and standards to Internet marketing of honest businesses. I had no idea how influenced I’d become by the echo chamber crowd till I explored more deeply with critical thinking firmly engaged. I still feel like my site needs a long, hot shower, though some of the more obvious stuff has been revised.

    Never created an info product or did anything sketch, but wondered at my reluctance to go the *retch* Dunford route via mailing list & info products. Everyone makes it sound so sexy, yet I just couldn’t go there with my subscribers. Would have felt like I was throwing one of those “come to my fake party & buy overpriced crap” parties that I detest.

    Now I’m so glad the Kool-aid’s worn off… And the gloves will come off in due time, in my own way.

    Love your work, Salty!!!!! Vive la revolution!!

    1. @Not A Kool-Aid Kid, No idea who you are, but I would love to know your real name be that confidentially via private email or here in the comments section.

      1. @Rick Calvert, Thanks, Rick. I appreciate your sincere gesture, but I prefer anonymity at this point. My identity is irrelevant to the issues.

        I take issue with misleading “magic bullet” talks given by some speakers and lack of recourse for those hawking their info products during sessions (tacit consent).

        I’m not as disappointed with BlogWorld (some of the content is genuinely useful to legitimate businesses) as with the larger context that it operates in. It’s a social Ponzi scheme where influence is currency. Most networkers pucker up to influential bloggers in hopes their popularity (and shameless endorsements) will rub off and bring home the bacon. Everybody loves bacon. I’m all for bacon when it’s earned via a mutually valuable exchange, not empty promises.

        Another problem is that, unlike other venues, few at new media conferences are willing to risk looking like a skunk at a BBQ by calling B.S. when they see it.

        A-List bloggers tell us it’s not nice to dissent. Only they are qualified to opine from on high where the air is more pure and the money flows freely. Poor mortals, we, who aspire to such glory. There’s no system of checks and balances, except a survey given after the fact, that only organizers will see. Too little, too late. Meanwhile attendees break their necks trying to incorporate all the very latest *cough* tips into their already overstretched strategies.

        It’s not your fault that a number of naive people choose to treat the Internet like a mystical ATM machine, but you’ve got to take more responsibility for the kinds of speakers & topics that you host. New Media Expo can’t ethically endorse a thinly veiled get rich quick free-for-all.

        It’s time to raise your standards.

          1. @Wyrd, thanks!! Let’s see if there’s a direct response about speakers touting “magic bullets” and hawking their “limited time only” offers during presentations.

            Just because strong language is used in hopes of discouraging behavior, it’s pointless if there are no consequences for the offender. I watched it happen in a session last year.

        1. @, I am here out in the open having a discussion with you. You are posting anonymously. I don’t even know if you really attended the event let alone spoke there.

          You haven’t named a single person or stated exactly what they did / do wrong. If anyone is pitching a product of any kind from the show I want to know about it. I don’t care if it’s microphones, web hosting or the greatest email service since sliced bread. That is strictly off limits at our show. It is a hard red line.

          We get very few complaints about people pitching in our conference. We survey every attendee. All you have to do is fill out the form and send it in. it is anonymous. We have banned paying sponsors from speaking before after they were warned not to pitch and did so anyway. We encourage our attendees to openly heckle and ridicule any speaker who pitches from the stage.

          We would love to have this debate about what is ethical and what isn’t live on stage. That’s how this whole freaking thing got started.

          I can’t address something with no meat.

          1. @Rick Calvert, If I can come I want to get to hear the Money Reign man who told us about the PPV resources like the PPV Playbook where owner shows us about how to make fake scareware antivirus sites that pop up the fake messages to get people to download softwares – and tells us about the good and honorable EWANetwork that teaches us about targeting minorities and also about that “People interested in bizops can use a credit card to cover immediate expenses” such as for Internet Payday which sadly no longer take some more customers who can enjoy the ebizpckg charge upon their credit card after making the safe order from the fake security seal order page. But if they don’t want to get the i-payday one they can go ahead and get the many fine utah-boiler-room lead gen offers from EWA.

            It’s a bacon, ham, and burger with cheese sandwhich for you.

          2. @Rick Calvert, I sadly now can see that it’s not only that I missed Money-Reign Man, but also now I can’t become a Click Millionaire for making Internet Riches from the man who gives us the good ideas of MLM experts who go about telling us to make money with Carbon Copy Pro, Global Resorts Network and many other of the good & virtue-filled clicking-to-millions programs on-the-internet. or the Rich-Clicking book which probably wouldn’t feature any scammers – btw, Thanks for making the wtf-endorsement of the book, Mr. Wozniak :-(

            1. @Jack,

              Re Woz: yeah I noticed that way back when I saw the Scamworld video. I saw the “Get Rich Click!” book on someone’s table at some scammy seminar (maybe the Yanik Silver one?), and I saw that Steve Wozniak endorsement and I was like, “ah say it ain’t so!” But it is so. Makes me sad.

            2. @Lanna,
     –> Promoting Azoogle Ringtones (punch line at end)…
              Idiots Guide (i.e., for mr. Calvert):

              1. Site promoting Azoogle Ringtones
              2. Proof affiliate links are Azoogle:
              3. Proof of ownership of &

              “Much has been written regarding Azoogle’s recent $1,000,000 settlement with the Florida Attorney General. The Florida Attorney General apparently felt that the manner in which Azoogle advertised “wireless services” (primarily ring tones) through its network, was misleading. After what were certainly extensive negotiations, Azoogle reached a settlement which avoids protracted litigation and the potential imposition of much greater consequences.”


              Florida AG settlement document:

          3. @Rick Calvert, I also feel bad about not asking mr. shoemakermoney about how I can get the limited-position REAL jobs from him and also about if he can make me a bigger ad-posting money table on this page which later tells me about that he didn’t make his money posting ads, because on the page there he tells me, “It’s amazing how something as simple as posting links from home made me a millionaire.”

            I wonder if he can still give me his “personal email address!” like on the sales-page on it and if I can still qualify “A Free Consultation With A ShoeMoney Success Advisor!” which probably is the really, really, really good idea to get.

            1. @Jack,

              Ok, so this is a bit off topic of me, but one of those shoemakermoney pages has that same “Scam Alert!” image that Karen used on her Doggie Stylish blog post about BlogWorld. I find that amusing.

              TinEye indicates that, that “Scam Alert!” photo gets around quite a bit:
              98 results – TinEye

            2. @Jack, great examples that just about wrap it up yet @Rick Calvert has not yet responded to your points. Prob bec there is no justifiable response.

              @Rick Calvert: every $49 product that these guys have sold was a rip off from the first to the last. Any affiliate participating in their fraudulent activity is also a scammer. SD helps wake up potential b and c listers before their names become mud.

              Blog World is an opportunity for the A listers to wander around sniffing and licking eachothers a-holes – finding out more ways to sell more shit no doubt – apologies for the continuation of the dog analogies.

              The problem is the people who are sucked in: real damage is done as attendees get fooled into coccoons of self belief utterly disconnected with business realities, and perpetuate the scammy MLM money go round, by wasting time and money they often cannot afford. You seem to be proud of being a top dog at an event that enables this low life to perpetuate itself. Obvious conclusion is that you are equivalent low life. Unless you can clean up the participants and quality of the event… or is the main finance source from the scammers? In which case please close the event down. You would be doing the world a favour.

          4. @Rick Calvert, Earlier in the comments I list what happened, but will be glad to repeat it here in the interest of clarity.

            But first, I have to say that I’m intrigued by your concern over my anonymity. I’m stating factual events that can be easily verified and asking important ethical questions. This isn’t about me, and I’m certainly not going to expose myself to an ad hominem attack or getting blacklisted because I’m calling out some questionable practices.

            Please show me where in BlogWorld’s policy it states that attendees are welcome to heckle presenters. You reference it earlier in the comments section. Never heard it discussed or saw it on the site. Do you have a link to it?

            When I attended a session given my Michael Margolis on storytelling ( for better bios/branding, my friends and I were appalled by his high pressure, slimy pitch for his homemade info product. It went on for at least 10 minutes and we looked at each other, horrified, waiting to hear him get busted or at least reigned in by a BlogWorld rep. It didn’t happen. He got away with it.

            Even if somebody complained about his high pressure pitch via a survey days afterward, who cares? The damage was done. Paying attendees were treated like mindless cattle by his appalling “limited time only” pitch, and some of them probably walked away thinking this is how it’s done.

            Not doing anything about it in the moment perpetuates the idea that it’s somehow OK. That BlogWorld stands behind his actions and crappy product that was probably copied and pasted over a weekend from Google.

            If I own a club and the band I’m hosting (but not paying!) starts being rude or trying to steal from my guests, isn’t it my responsibility as a good host to take action on behalf of my paying guests? You bet it is.

            As to the other ethical question, what about the “magic bullet” sessions where people are misled into thinking that in 5 easy steps they can retire on a private tropical island with killer internet access (more or less)?

            Somebody posted links to a couple “7 figure” sessions for lazy people. Can you seriously stand behind that kind of crap with a straight face and say it’s valuable, actionable content that will actually help anybody? (besides the presenter who has a handy product or email list that you need to subscribe to immediately, for fear of missing out on the next big thing…)

            A genuine, well-done debate over ethics would be a great idea. How would you frame your questions?

            1. @Not A Kool-Aid Kid, Thank you for leaving a specific example I can respond to.

              I’m not trying to find out who you are to attack you, just to verify that your real and not making baseless accusations without any facts like Jason tends to do.

              First let me quote myself from above:

              “We get very few complaints about people pitching in our conference.”

              Michael is definitely one of the speakers who received complaints in New York. He will not be back as a speaker at our event; ever.

              Please accept this as my personal apology to you for having to sit through his pitch. You are right is is completely uncalled for and we should have yanked him off the stage. If anyone on our team had been on the room at the time it would have happened.

              We don’t have a blog post about heckling speakers who pitch, but I am going to write it now.

              We do tell people via the social channels often not to tolerate pitches.

              Here is the policy on our speaker agreement:

              “The Speaker also agrees and states that all material and content presented by the Speaker does not infringe or violate any copyright, trademark, patent or intellectual property rights of any person or entity, nor do they promote or endorse any product, service, or device which may or is at this time of the program not approved by any governing agency. Speaker agrees that it will not use any copyrighted music in the session without obtaining prior written permission from Company and music owner.”

              We review all speaker sessions in advance when possible. Not everyone turns them in on time. At the very least we review a summary of the talk. Speakers who have been with us before and who have received good reviews get a little more leeway than new ones.

              When approached by new speakers we do look at their blogs, and check references from people we trust and other events they have already spoken at.

              As we continue to grow and the conference gets bigger, we are adding more stringent controls to prevent this from happening but someone is always going to lie to us and end up pitching their crap.

              There are a lot of people out there who think pitching their product from the stage is a good idea no matter how many times we warn them not to. It’s a shame because we pick them because they do have something useful and valuable to share. This is not unique to us unfortunately. Every event in the world has this problem.

            2. @Rick Calvert, Do you think it’s OK for you to get the big scam-making people up on stage even if they don’t “pitch” there?

            3. @Not A Kool-Aid Kid,

              I did some due diligence, sweetheart. I recall seeing the heckling thing discussed on Twitter. I couldn’t find the whole conversation but I found this:


              My wife applied to speak for blogworld in new york last year so she could get into book expo. This was part of a list of tips that came with her application. (Rick rejected her. We’re not bitter.)

              “Speak, don’t sell: At BlogWorld we have a mantra: Sessions are for teaching, booths are for selling. Speakers are never to be pitchy and we hereby invite all attendees to heckle any speaker who turns a session into a sale pitch. We’re proud of our content and understand attendees paid a lot of money to learn. Don’t be afraid to call a speaker out on his or her selling.”

          5. @Rick Calvert, Thanks for making that clear about Margolis not being invited back to NME and for writing a post encouraging appropriate heckling of shysters, er, speakers wishing to violate their agreement not to pitch during their session. I hope you’ll make it part of the site, so that people can find it easily before each event.

            It’s a good start.

            1. @Not A Kool-Aid Kid, Well, “it’s a good start” doesn’t make previous victims whole again, nor does it address the credibility he lends scammers who then use their blogworld appearances to scam people elsewhere.

              Calvert knows he’s playing around the rim, he’s comfortable playing around the rim, and it’s going to take a firestorm of criticism to (temporarily) change his ways.

              He epitomizes the problem.

            2. @Not A Kool-Aid Kid, except “nor do they promote or endorse any product, service, or device which may or is at this time of the program not approved by any governing agency.” means that if Speakers pitch, they will ONLY be violating their agreement, if by some small chance, the dodgy product they are selling has actually been slammed by a governing agency.

              i.e. @Rick Calvert is saying in one hand: his contract specifically excludes presenters from pitching, and then on the other hand, gives a quote from a contract that says nothing of the sort…

              @Rick Calvert – is there another part of the contract that does exclude presenters from pitching? Or is this more smoke and mirrors? Don’t worry – there is a fresh breeze hereabouts, that is showing some fairly ugly faces, canine and otherwise, in the mirrors of the marketing halls of blog world.

  8. Salty

    I am so overcome with “the vapours” right now I think I’m going to faint! If fake robots had genitalia, I would so be offering you sexual favours right now, that is how much of a Fangirl I am!

    The motivation for writing my original post was the revulsion & disgust I felt watching the gratutious ass licking and rampant #blogworld hashtag abuse on Twitter that weekend. You’d really think that Blog World was the happiest place on earth that you could be.

    Being a worshipper of the Church of the Fake Robot, I have a different perspective about the bloggers who teach bloggers to blog to other bloggers. I wanted to share with people that might not know how greasy some of those people are. I don’t think that the average blogger knows how cozy the popular guys are with each other, they just see them as being smart, personable & successful.

    I’m still shaking my head in amazement that Calvert came over to offer me a free ticket. I must be that only person in the world that has ever written a mildly worded negative post about Blog World.

    I can’t wait for your interview with Calvert, if it ever happens. Two men enter! One man leaves!

  9. You certainly aren’t the only one Karen. Or even the most critical. We try to address all feedback good and bad. My offer still stands.

    I still fail to understand why you would refuse to come to the event free of charge and do your research first hand and report back every dirty fact you can dig up on us. Especially since you feel so strongly that we are committing some kind of wrong.

    1. @Rick Calvert, So, you “can’t understand” why a rational person wouldn’t want to throw away their valuable time hanging around douchebags, posers, and tools like you? It isn’t necessary to immerse one’s self in pond scum to “research” pond scum.

    2. @Rick Calvert,

      I still fail to understand why you would refuse to come to the event free of charge and do your research first hand and report back every dirty fact you can dig up on us.

      Yeah you probably would have a problem understanding that wouldn’t you?

      Well, I’m not Karen, but maybe it’s like another commenter said–not wanting to waste her time.

      It might also be (and it’s very, very telling that you are unable to think of this yourself) that she’s concerned about inducement in the legal sense:

      An advantage or benefit that precipitates a particular action on the part of an individual.

      In the law of contracts, the inducement is a pledge or promise that causes an individual to enter into a particular agreement. An inducement to purchase is something that encourages an individual to buy a particular item, such as the promise of a price reduction. Consideration is the inducement to a contract.

      I mean–if she accepts and if she is a generally nice person, and she seems to be, she might feel induced/compelled to give you a positive review.

      Can you see that?

      Furry cows moo and decompress.

    3. @Rick Calvert,

      Once again, I must politely refuse your offer. Since I view ALL cult-like love fests with a highly skeptical eye, I am negatively biased to your event before I would even attend. The article that I would write would NOT be pretty because I personally cannot tolerate self-help, motivational speaker, how-to bullshit. The sheeple may love it, but it makes me want to vomit.

      If there is one thing that really, really sets my teeth on edge it’s people that claim they can teach you how to gain influnce & “friends” via social media or write amazing & compelling blog content. Seminars like that just spew magical unicorn bullshit. Being good at stuff like that is intuitive to a person’s skill set and can’t be taught. It irritates me to no end there are people that have the gall stand up infront of a bunch of eager people and claim that they can.

      And once again, I never claimed in my original article that “dirty” things or “wrong” things are going on/have gone on at at your event. Your event just isn’t my “thing”. Think of it like this -I don’t watching Tennis on TV and getting a free ticket to Wimbledon won’t to make me change my mind about the sport.

  10. So DICK Calvert’s defuse-the-truth “strategy” is to hand out some free passes to his bullshit event? That’s about as appealing as an offer of free syphillus.

    It’s kind of like a sewage treatment plant operator saying to his neighbors, “Look. Let me give you free admission (a $400 value!), and you can come see for yourself what we really do here.” Except: nobody wants “free passes” to smell bellshit up close when they can already smell it from a distance!

  11. Dude sounds like you guys are pretty pissed off at each other I think you should challenge him to a boxing match for charity or something.

    You can do it big like theoatmeal did recently and make a difference and have fun, and broadcast it live on justintv or something.

    1. @Rafael Marquez, Now you don’t go being embarrassed there, handsome. It took me nearly two years to figure out those “chat” letters all the young folks are using, “OLL” really means “Out Loud Laughing.” I was doing that (OLL) even before there were any computers, and so was Mr. Crikey for that matter.

      I think I’d rather do some real “OLL” instead of just typing that “OLL” myself. If they keep coming up with new abbreviations, I’m afraid all the young people will forget how to speak. That would be sad, especially if you needed to order from one of those drive-through windows.

      1. @Madge Crikey, Since we are competing. I only worked out what MLM meant by reading Enny’s post above and thinking I really need to look that up

  12. {chanting}Recorded call! Recorded call! Recorded call! Recorded……{/chanting}

    Also, @Rick Calvert … I think @SD may have said in this post:

    had BlogWorld asked me to do a debate with some A-teamer {say Brain Clark} about whether or not the whole idea of BlogWorld and Internet Marketing is a scam perpetrated by mega-bastards … I would have immediately agreed.

    Anytime :: anywhere … posers.

    And I think @Rick Calvert, you may have said in your comment:

    I still think a debate between you and someone who has spoken at our event and that you have accused of wrong doing would be the greatest keynote in the history of our show.

    And I think I may have noticed some speakers at your “trade show” / “New Media Expo” like Chris Brogan who Salty has “accused of wrong doing” and with whom you could maybe schedule a debate?

    Also, to see the speakers at your event for finding out who @SD had accused of wrongdoing, I had to read this page … and … really? That is an “industry” @Rick Calvert? Seems like a bunch of part-time hobbyists mostly. What percentage of them have a day job outside of their bloggering? What percentage of them are in abject poverty from their awesome “bloggering businesses” I don’t see that info anywhere on your site…

    What are they going to teach me???

    Some people might call me skeptical … but when I see a “trade show” with topics like:

    + “Building An Authority Brand: 10 Must-Do’s For Serious Bloggers” or …
    + Break all the rules: How to turn your passion into a multi-million dollar business or …
    + From Being Hunted by Tribes to Building One: Lessons From the Desert to Build a Tribe Online … etc …

    I just don’t really feel there is a “trade” or “industry” behind that. More like a hobby … or maybe even a scam??

    I’m sure you could convince me, with say, maybe some 3rd party, independently verifiable facts like … IDK … real news outlet reporting on their successful businesses & earnings? Or making public their “business” tax returns? Or balance sheets? Or due diligence reports (earnings / general counsel / funds raised / market cap / etc)?

    Or IDK … something … ANYthing that real industries have? You know, like the type of stuff that the businesses at … say … SEMA (an actual “trade show”) all would have available for people researching their companies?

    That would help me to alleviate my skepticism of researching your speakers & finding nothing but their own websites / self-promotions to verify their claims… Just IMO, FWIW @Rick Calvert…

    {back to chanting}Recorded call! Recorded call! Recorded call! Recorded……{/done}

  13. Out of curiosity I took a quick glance at the speaker list from the 2012 conference to see if anything really stood out. In just a few clicks I noticed someone who spoke on monetizing niche markets and earning authority was a blogger who, based on his own income claims on his site, earns about 60% of his income from affiliate monies on his MMO site and only about 10% from his own niche sites. He apparently earned another 12% from a paying client but it’s not clear based on my brief look, what type of work that client pays for. (It was for just one month. I went back a couple of months and they seemed to be consistent in terms of % breakdowns. Also, the percentages I gave are round numbers and not exact).

    Also, one of the products he earns money from is some sort of article spinning software and another is article generating software.

    It does give me a sad that Al Madrigal from the daily show was listed as a speaker. I love me some daily show.

    1. @What the what ::

      Don’t get a sad. Madrigal won’t be pitching … because he’s being paid for his appearance. Rick pretends that people who are not paid can afford to not pitch :: which is not fair … and not true.

      It’s almost impossible to see this for what it is from the outside :: Madrigal is hilarious … lots of the speakers are fun and good and totally don’t know the what what.

      1. @SD,

        Okay. I’ll give back the sad. But Lord help them if I see any of the questionable folks posting pictures of them posing with Madrigal to their scammy MMO sites and claiming to have “OMG guys!!! Al Madrigal and I spoke together at a conference!”

        Then I go straight past having a sad and directly to putting on my angry eyes.

    2. @What the what,

      I must admit that it was a site that published (assumed relatively accurate) earnings reports that helped me keep a straight head when I was trying to decide whether writing full-time was a possibility for me.

      My reasoning went like this: “OK, this guy makes $2K/month from his Nice Books About a Useful Thing, and $20K from affiliate sales on MMO products. I want to write Nice Books, but not to sell MMO products. $2K/month is barely more than my actual rent, so writing full-time is maybe unrealistic for now.”

      Numbers are useful.

      With that in mind, I would love to see some numbers on how many of BlogWorld speakers’ careers are built on things that have nothing to do with selling digital biz-ops.

        1. @Spidey,

          Yeah, that’s why I compared BlogWorld to Oprah. The majority of the people on their stage have credibility and work for credible companies. BlogWorld, its legit speakers and their employers are lending their credibility to the few MMO/IM people mixed in.

          On the bright side, your wife’s credibility is still intact.

  14. @Rick Calvert,

    It’s a cartel system. You’re arguing that Ralphie Cifaretto never attended your show while you put Tony Soprano on your stage year after year. Tony likes to keep his hands clean, to represent himself as a legitimate businessman. Meanwhile, his foot soldiers do his bidding. They bring him more fake social proof, more power, more money. They suck up, hoping to get the nod of approval from the inner circle.

    Foot soldier Dave Navarro wanted the nod of approval from the inner circle. “If I can get Clark in, I’m going to make an end run fr Chris Brogan.” Your 2011 BlogWorld speaker Chris Brogan told his soldiers, “My US speaking rate is $22,000, and I charge $30,000 overseas (plus air and hotel),” and Navarro spread that $22k rumor far and wide. “Commanding a one-on-one fee of $22,000 a day, Chris Brogan …” (sources here)

    So, yes, it does matter what B teamers who haven’t attended your show have done, because they’ve done it on behalf of your show’s speakers.

    As for ethics, your 2011 BlogWorld speaker Chris Brogan claims – and lets his soldiers spread the claim – that he commands a day rate of $22k. If he works a five-day week like most Americans, he’s grossing over $5 million a year. If he works one day a week, he’s still clearing $1 million. Yet he claims, “I am not rich.” Which is it? It certainly seems unethical to me to say your day rate is $22k if you’re never actually getting that.

    It actually seems like a false income claim, in violation of the FTC’s bizopp income disclosure rules. It implies Brogan’s making six figures by blogging, and the “and you can too” is implicit in BlogWorld’s training session setup.

    (Of course, there are BlogWorld speakers who are more explicit with their noncompliant “Blogging Your Way to a Six-Figure Income” claims. Just because someone who was early to market had some success doesn’t mean “and you can too.”)

    This cartel system thrives on gaming the system with fake social proof. In that same Brogan/Navarro article, Salty has laid out how Brogan is a guru who hadn’t achieved any success until he decided to become a guru. Salty quotes Brogan offering a 78% discount off his speaking rate if you buy 300 copies of his book – through select outlets. He’s trying to game the “bestseller” ranking, as many say Tim Ferriss has done.

    Your show gives the bosses more social proof. You put scamworld cartel boss Chris Brogan on the same stage with real-world marketer Guy Kawasaki. You are the Oprah to their James Arthur Ray.

    1. @Lanna, you do a make a fantastic case here! I only quit sipping the Kool-Aid a few months ago, though I’ve been researching like mad. You just popped out what I’m stammering to say, via my social Ponzi scheme remark where influence is currency. You make it lots, lots clearer.

      What she said!

      Have struggled with whether to hide out or come out from anonymity, and am doing it both here and on my own blog. Wrote a post today about this post. So I guess you could say I’m blogging about blogging. ;)

      Am still renovating the site, so please be gentle folks. I just can’t take another day of hiding what I know.

      I figure it’s go authentic or go home! :D

      1. @Not A Kool-Aid Kid a/k/a Lori Randall Stradtman,

        This is delicious! Someone who is writing a book about online reputation management is burning bridges with a conference she spoke for and mostly commenting anonymously on a blog.

        I fucking love the Internet.

        I’ll never buy your book because you’re not very good at your reputation management. As an author you may want to speak at other conferences but who’d hire you knowing you go around bad mouthing conferences?

        If I’m not mistaken isn’t your publisher cozy with blogworld too? I admire your chutzpah and your big reveal but I don’t think you’re thinking this reputation thing through very well.

        1. @spidey, LOL! Well, I never expected to pick up readers here and I’m not terribly interested in selling tons of books. I’m more interested in being authentic.

          Besides, since when is being a scared kiss up the same thing as managing your reputation online? That mostly pertains to taking an already existing (legitimate) business online, ethically, and dealing with potential crisis communications.

          But your point about timing is very well taken! I wasn’t jazzed about it anyways. This research and interview process I’ve been in has changed me a lot and I don’t want to fake it. I accept wherever this takes me because I don’t have to be popular or make lots of money to be happy. But I have to express myself with some integrity. :D

          1. @Lori Randall Stradtman, How many comments as “KoolllAId” did you leave before the integrity thing kicked in?

            I’m sure your publishers will be thrilled with your online reputation management skills now that you told them you don’t want to sell many books.

            1. @, So posting anonymously on a site where anonymous posting is condoned is somehow slimy, Anonymous? lol Not really. Like some others, I needed some time to work this out for myself.

              Besides, being ethical is good for your reputation. True rep isn’t about kissing up. It’s about doing the right thing and being responsive.

            2. @, be careful…if you want people changing you have to reward them for it, not put in the boot. Remember humans aren’t black and white, they are 50 shades of grey at least and you can do more damage being a cunt to a reformer and discouraging anyone else to reform, than you can by putting a sociopath in jail when they plainly deserved everything they got

        2. @spidey, You sound like Naomi Dunford.

          I think it is her prerogative to come out if she wanted to or not. And if that is covert, then Salty is covert.

          Everyone writes under a Nom de Plume, Naomi. Oops Spidey.

    2. @Lanna,

      Most professional speakers, and much more commonly part time speakers do not work every day, or even once a week.

      Chris’ practice of discounting his speaking fee for ordering a minimum amount of books is a common practice in the publishing industry. It is how many business books in particular are sold.

      I will ask some friends at the publishing houses to see if I can get you more specifics.

      Yes this is gaming the best seller list and everyone does it. It is how the book industry works.

      Guy Kawasaki has been a speaker at our event numerous times. He and Chris Brogan are well acquainted with each other an they are friendly. I am pretty sure they have spoken together at other events as well.

      Does that make Guy a scammer?

      By complete coincidence I happened meet Chris before he became internet famous. We were both leaving another great conference Gnomedex run by Chris Pirrillo.

      Chris B. is a good person. He never went looking to be a guru. He was just a geek who started using these tools before most people had ever heard of them. When several thousand people start asking you to “pick your brain” to learn how to use Twitter,Facebook,Google + etc and you don’t start charging for your time you are an idiot.

      He is a co-founder of PodCamp. He was one of the first people to adopt Twitter, and Google +. He has consulted for Fortune 500 companies. He has written for American Express Open. He has two best selling books.

      1. @Rick Calvert ::

        Are you going to answer ANY of our questions? Or are you going to keep destroying straw men?

        Are the fake men of The Syndicate scammers?

        Answer that question … or fuck off.

        @Lanna ::

        I love you.

        1. @SD, I have answered every question I have seen in this thread that is directly related to our event.

          I don’t know who your syndicate or “fake men” are.

          1. @Rick Calvert, OK, so it answers my question then that you didn’t answer by making this statement – it seems that it means you’re okey-dokey with people who engage in scamming and teaching others to scam to go about speaking at the blogworld.

        2. @SD, I have answered every question I have seen in this thread that is directly related to our event.

          I don’t know who your syndicate or “fake men” are.


          1. @Rick Calvert ::

            So you didn’t read The Verge’s Scamworld article then? You didn’t watch the video? You’re just criticizing their journalistic integrity based on a gut feeling?

            Because that “The Syndicate” Rick.

            Are they scammers?

            1. @SD,

              Yes I read the entire article and watched the entire video. I read a few parts of the article several times. I can’t remember seeing a single BlogWorld speaker mentioned in the story.

              I just went and re-read the entire thing. I did not find one BlogWorld speaker mentioned in the story. Am I missing someone?

              Jason, I have said it numerous times here and on other blogs where your name comes up. I think the idea of exposing scammers is a good one.

              What you are doing is associating innocent people, with what appear to be guilty people with zero proof.

              All of the people in the verge scamworld story may be scammers, but you go far beyond that. Why didn’t they choose to cover all the people you cover here?

              They mention lots of other names I don’t recall seeing on your blog and seem to have had endless space for the story.

              To answer your question, the people who have been convicted; definitely guilty. The guy on the run from the FTC definitely guilty. The boiler room people in the recordings definitely guilty.

              Everyone named in their story and the video appears to be guilty.

            2. @Rick Calvert,

              Rick wrote

              I don’t know who your syndicate or “fake men” are.

              and then Rick wrote

              Yes I read the entire article and watched the entire video. I read a few parts of the article several times.

              Then how can you claim to not know what Salty, et. al. mean by “The Syndicate”? At this point it’s practically an unregistered trademark of the shady business practices of one Mr. Frank I. Kerns. You should be able to remember him–his picture is at the top of The Verge’s article and he has a prominent spot in the Scamworld video.

              And, oh btw, back in the day, Mr. copyblogger liked to shill for Frank Kerns.

              So I guess by your repeated silence on this issue (this isn’t the first time this has been brought up in this article’s comments) that you give tacit approval to the BlogWorld speakers to run cons just so long as they don’t do it at BlogWorld. You’re fine with that, huh?

              Furry cows moo and decompress.

      2. @Rick Calvert, I like the parts in the comment-reply where you tell us about “Yes this is gaming the best seller list and everyone does it. It is how the book industry works.” and then without blinking-eyes use it as fake-credibility at the end to say, “He has two best selling books.”


      3. @Rick Calvert,

        “He has two best selling books.”

        “Yes this is gaming the best seller list and everyone does it.”

        Well, at least we now know your own standards of honesty in business.

        He doesn’t have two best selling books, he is a cheat and a conman who has cheated and conned his way onto the best seller lists in order to provide himself with social proof and some totally spurious legitimacy.

        Why would he need to do that, I ask myself?

        Maybe because his books wouldn’t sell on their own merits?

        And maybe because his books are a vital component part of his sales funnel of manipulation, the entry point for his unwitting marks –and the first step for his marks into the complex money-sucking maze of the real long con.

        I don’t believe that you are daft enough to not see that, Rick Calvert, with your sales background and history ‘n all.
        So you are defending the indefensible, the lies and cons and cheating.

      4. @Rick Calvert,

        I understand that professional and part-time speakers don’t speak every day. But Dave Navarro wrote that Chris Brogan also gets a consulting fee of $22,000 a day, and you said he’s “consulted for Fortune 500 companies.” You said he’s “co-founder of PodCamp,” and his About page says he’s CEO of Human Business Works, works at New Marketing Labs and Pulse Network, co-founded Third Tribe Marketing, and is an affiliate for dozens of people. He basically clears the poverty line with one day’s work, and he exceeds the median household income in three days.

        In your opinion, is he misrepresenting his income to BlogWorld attendees? Is his genuine income lower than $22k a day? Or is it higher than being “not rich”?

        Discounting his speaking fee in exchange for bulk book orders may be common practice, but is it, in your opinion, ethical? Isn’t the point of the practice to encourage book-signing events where the author pitches the book? How does that square up with your not allowing people to pitch any kind of product from the stage?

        Again, everyone may be gaming the bestseller list, but is it ethical?

        I fear Guy Kawasaki is going the way of Darren Rowse, Gary Vaynerchuk and Tony Hsieh. We are judged by the company we keep.

          1. @Cary the Label Guy,

            I think Lana is talking about this guy , Guy Kawasasaki who seems like an interesting fellow.

            He’s completely different from fraduster extraordinaire Robert Kiyosaki of dubious “Rich Dad Poor Dad” fame. Though, yes, Mr. Reed does hand Kiyosaki his ass.

          2. Well, so I am! Confused, that is. I sit corrected, and hereby formally retract (one Guy) and insert (one Robert, Kiyosaki, that is). I think perhaps the ventilator on the label adhesive vat is malfunctioning again.

        1. @Lanna,

          These are excellent questions and I would really like to see a response to them. So consider this me waving my arms wildly in the air to draw more attention to the questions in the hopes we can get an answer.

          {waves arms furiously}

          @Rick Calvert,

          Would you kindly offer a response to @Lanna’s questions?

      5. @Rick Calvert,

        Let me ask you this:

        For the speakers whose businesses are about teaching/coaching others about blogging or teaching others about creating an online business, is it a requirement that those people be able to demonstrate successful blogs or online businesses that they created prior to entering the “teach others to” niche?

  15. Dave Copeland writes

    @Mike Young, Esq., Sorry I never got back to you Mike – it’s been a busy week and while I had thought I would be available at the time I said, I was not. Quite frankly, I had to turn my my attention to other work and calling you back was something I thought I could put off for a few days before being attacked publicly on the Web.

    It sounds to me like writing a piece on The Salty Droid hasn’t been very high on Mr Copeland’s priority list.

    Maybe the implication is to say that isn’t very important.

    But @Rick Calvert’s manifold attempts to defend BlogWorld’s reputation here would suggest that Salty Droid is actually fairly important.

    So… Backfire! Instead of Salty Droid looking unimportant, Mr. Copeland just looks lame. And so does @Rick Calvert. And so does BlogWorld.

    That last is a pity. Because I’m learning that maybe BlogWorld isn’t all wall-to-wall scammers. Maybe many folks there are honest and true and the scammers just use that as cover.

    Maybe BlogWorld needs new management.

    Good luck, BlogWorld.

    Furry cows moo and decompress.

      1. @Dearl,

        Actually it looks to me like they’re already working on that.

        They want it to be re-branded just NMX — New Media eXpo presented by blogworld.

        Anyone have info as to why they’re doing this?

          1. @Lanna,


            N-M-E….N-M-E….NME,NME,NME,NME. BAHAHAHAHAH! Ok, Yeah, now I get it. Nice one.

  16. @Rick Calvert


    There’s a whole site here listing everything in great detail, so much detail that it has a following of snarky, cynical, fair-play loving people supping up every post?

    You can’t find one specific example from all the names listed here at the top of the posts? The tags and what not?

    1. @YahBooSucks,

      Yeah but, @Rick Calvert said in one of his comments here that he’s not naming names of people he claims SD has falsely accused and he also said he’s not defending every person who’s been named on this site. Except Brogan. He’ll defend Brogan *sigh*. So I’m starting to think that Mr. Calvert isn’t actually interested in having a real discussion with people here, he just wants to use this as a platform to keep proclaiming that Blogworld has nothing to do with Scamworld because….Naomi Dunford was never a speaker there…or something.

      And also, remember how he told SD:

      I do know you allow your community to post vile hateful things.

      So I’m thinking maybe our questions and the facts we keep linking to and telling him about are the “vile hateful things.”

  17. It`s been a while since I posted here but needed to address this. The bad experiences I have had, have led me to Salty. I have in fact referred clients to Salty`s blog. Why? Because he schools them in the ways of the dishonest and how they net the interwebs to create fake trust.

    The means Salty uses will displease those who he outs because the scammers use the same and worst ploys to silence their victims. The hectoring these scammers inflict to their victims is enough to send them hiding. Salty has always been kind to the victims and given the scammers Cheese grater toilet paper as pay for having little regard for those who they hurt.

    As the economy bobs up and down on the sea of uncertainty, I can tell that these scammers will get ever so desperate, praying on the ignorance of those who trust blindly and will suck them dry. Shame, fear and intimidation keep victims in silence.

    There is power in numbers and the scammers know this. So know this Mr. BlogWorld New Media Expo Cofounder & CEO Rick Calvert- if you befriend with those who abuse, victimize, create fraudulent products, and not have the best interest of the consumer in mind, then you are part of them problem. Do your research and make a stand for ethics and higher standards.

    1. @Elaine B.,

      There is not a single thing we can say to him that will convince him. We already explained that Brogan claims to command $22,000 a day speaking fees while at the same time claiming he’s “not rich” and is just a regular guy who lives in a small condo with a average car and small tv. These two things cannot both be true unless he only speaks once or twice a year and makes absolutely no money in any of his other businesses. Therefore, in order for his claims to be true he can’t possibly be such a successful expert that he has any business teaching others to make a living do what he does…or his income claims are lies AND he has no business teaching others.

      Calvert just glossed over it with so much hand waving and has apparently decided to go from blog to blog where this topic is discussed and demand “Pics or it didn’t happen” and claim to be a victim of SD and the community here that SD lets post “vile hateful things”.

      1. @What the what,

        That’s my take, too. And despite all the time I’ve spent online on Salty-Droid-related matters in the last 72 hours, I know I don’t have time to go through the difficult-to-find speaker lists from BlogWorld for the last few years and search for someone with something damning like the FTC actions against Frank Kern and Perry Belcher.

        I pointed out Brogan’s hypocrisy. Wyrd demonstrated multiple connections between BlogWorld and its speakers and the unethical Ms. Dunford, whose death threat claims Calvert himself said were baseless. Jack pointed out BlogWorld speakers who are selling blatant get-rich-quick products.

        I’m not sure how much “proof” is needed for Calvert to at least say, “I was not aware of that. We’ll be looking into that matter.”

        Going through the speaker lists would be an eye-opening project for Minions 2.0.

      2. @What the what,
        I am in agreement with you. Mr. Calvert does not posses the insight to make a decision. As long as he doesn`t see the proof, he is lowering the bar for everyone and enabling scammers.

        Not cool sir!

      3. @What the what @Lanna,
        I am in agreement with you. Mr. Calvert does not posses the insight to make a decision. As long as he doesn`t see the proof, he is lowering the bar for everyone and enabling scammers.

        Not cool sir!

      1. @Jack,
        Gah I think he has reasoning problems. How can someone be so obtuse!

        You know I almost think that Chris Brogan is posing as ‘John’ at the other blog. His style of writing is suspicious, not mention the bogus claims he is making.

        1. @Elaine B.,

          Its not so much reasoning problems, (thought he might have those too) its more that he is already committed to the notion that ‘the ends justify the means/greed is good’ and is using any residual reasoning powers that he might have to concoct justifications for that notion.

          Its really a deep emotional commitment first–the scammy reasoning comes after to defend the emotional commitment.

          No-one yet has ever managed to change another person’s emotional commitment through the use of reasoned rational argument alone.

          Lost cause.

          1. @pigs trotters,

            I agree with you; the belief system he appears to be employing is a house of cards & if one part falls then it all comes crashing down & that’s pretty difficult to deal with. As human beings we’ll do a lot (or “alot” as many trolls insist on writing) to keep this from happening (I wasn’t that invested in the blogging world & it still took me 4 solid months of digging & lurking here to come to terms with it; others who have been more exposed take even longer to work through it). As Mr Calvert depends on the MMO Blogging Circus for his livelihood there’s even less chance he’ll be willing to investigate what he’s seen here…

            Of course, that’s the most charitable interpretation. Perhaps I’m being too soft, but I’ll give him the benefit of the doubt for now…after all, I was taken in by the “Blogging Echochamber of Social Proof”, too.


    BLEEP THIS SHIT HEAD >>>>>>>>>>>>>>

    1. @CAPS LOCK,

      So you think the reason why no one has sued Salty is because they don’t have the cash? That’s an unusual perspective.

      But seeing as Salty’s not “yet” a successful blogger, you’d be better off trying to convince your colleagues not to worry about him, and certainly not to bother commenting here.

      By the way, if you hit the caps lock button a second time (it’s next to the A) it will go back to normal again.

      1. @Yakaru, but then poor @CAPS LOCK might struggle with correct capitalisation.

        @CAPS LOCK – just in case I’m right, try pressing your pinkie on the left arrow pointing away from you, or the right one, and then hit a character key *at the same time* with another finger. Hey presto – it will be the opposite of what your caps lock setting should make it. I hope this won’t confuse the hell out of you – it might sound tricky at first, but believe me – lots of people have got the hang of it.

  19. Whats that Salty… got nothing to write about now that the gurus went underground so you have to start making shit up to please your non-educated followers? The FTC should be going after you for slander in a BIG way. Hell, maybe I’ll just point them to your little website here, oh but wait they already know about you. At least that’s what I heard and they are preparing a case against you for slander and a whole slew of other charges. You see, you cannot claim your right to free speech when you slander others because slander my friend is the trump card.


          1. @Lanna,

            Congratulations on your new fucked! Don’t forget to have it dewormed and to make sure it has all it’s shots. And most importantly make sure you have it spayed or neutered. We don’t need a whole litter of fucks running around here.

            1. @What the what, @Lana – my eyes are watering again. & poor @, who has lost his fucked, does not even get the joke. Hint to @, if you want to concatenate does not, you change it to doesn’t.

          2. @Lanna, Ah, you’re so MEAN! Poor @ would never have let you have it if he’d realized he’d lost it! And now you won’t let him have it back!

            (Is laughing at illiterates like kicking cripples? I hope not, because this is too delicious to stop!)

    1. BAHAHAHAHAH!!!!!!! You think the FTC “sues” people over slander. Duderz, how ’bout you spend your time taking a civics class instead of saying stupid shit here.

      @SD, I heard it was the EPA & PETA…and it was because all of the vile, vile I say, comments that you let your community spew. That’s toxic dontcha know.

    2. @,

      Also, can I just express how much joy it brings me that the troll thinks the FTC sues people for slander & then sees fit to advise SD, Esquire about how the first amendment works? It brings me all the joy.

    3. I was gonna suggest, if someone’s gonna hire someone else to write a highly critical piece on a third someone, and neither party seems to have a really good, thorough understanding of the law, the finished piece should probably be vetted by a lawyer who specializes in the various legal issues of the media before throwing it out to the public.

      I see now my advice is unnecessary. Clearly they already have at least ONE legal scholar on their side. Write on!

  20. “slander” is for when it is spoken out loud. “libel” is for when it’s written.

    the FTC, being the Federal Trade Commission, probably doesn’t have much to do with either slander or libel charges.

    If a person or entity feels that they have been slandered or libeled, it would be up to that aforementioned person or entity to bring suit.

    … duh …

    (If you’re gonna keep trolling here, could you plz do research first?)


  21. I’m responding to this comment, from above:

    pigs trotters Reply:
    August 17th, 2012 at 2:36 am


    The sole defining difference that makes the ‘A’ teamers the ‘A’ team is that they got in early and stole early.

    Similar to the Tony Soprano’s of the world–not much different from everyone else except they started terrorising others early and establishing ‘personal power’ early.

    Both these types create victims–but when those victims start to ape the behaviour of their victimisers they are no longer victims- they become predators themselves.
    It is all about the behaviour.
    It is all about the behaviour.
    It is all about the behaviour.

    And if you want to stay sane you need to sort out your own confusions first before becoming an agony aunt for the erstwhile victims who are now fast becoming predators.

    Forget about proof or saving the world from scammers, get your own priorities (whatever they might be) straight first.

    I’m one of the people who emailed Jade. I also commented here several times when the Naomi shit storm happened.

    I spent money for Naomi and Dave’s stuff, because I wanted to understand how to market my business. I’m a “coach” but I have a (real) degree, prior professional experience in my field, plus additional training in my field. There are peer-reviewed studies on the thing I do for a living, demonstrating that it is effective. (And it has absolutely nothing to do with marketing or business-building or The Secret or any of that.)

    I used Dave and Naomi’s products to learn to how to set up an email list, to learn whether writing an ebook on my topic was a good idea, how to write copy for a sales page, how to start up an online class to provide my services to more people for a cheaper price, and some of the alleged “SEO” Naomi taught, for my website.

    I never did affiliate marketing, MMO, niche websites, or repurposing internet marketing spiel to sell to other internet marketers. I have absolutely no connection with Copyblogger or any of that crowd. Never even read the blog, except in passing.

    But since the scandal *a year ago,* I have been so grossed out by all things marketing, and have lost so much faith in the entire idea of running an online business, that my business has really suffered. As I wrote to Jade, I feel dirty even *selling* anything in any way. I spent foolish money on Dave & Naomi’s overpriced products, but this year my income will be $10,000 less than it was last year, simply because I cannot stand the idea of marketing anymore.

    If it’s all about the behaviour, does using an email list make me a predator? Does having a sales page make me a predator? Does offering a free sample to encourage people to buy my services make me a predator? Would selling an ebook (certainly not at $97 or anywhere close) make me a predator? I lowered my prices, because I realized that Naomi had probably encouraged me to overprice them. Am I a predator?

    Is using keywords to promote my website, or using any of the above techniques, “aping the behaviour of the victimisers?” Because I feel like sometimes commenters here imply that it is. And for someone who actually cares about doing the right thing, that is absolutely paralyzing.

    1. @hrmmm,

      Well you’re probably not a predator or a sociopath. Those types of people are fundamentally just not bothered by ethical dilemmas. Their brains are wired differently.

      The fact that you’re concerned about enough to write about it suggests you’re not “them”.

      But is their scamming going on, well I don’t know. I guess not.

      I really am (personally) very dubious on any kind of coaching. Personally I’m skeptical of the efficacy of things whenever there’s money involved but there’s no objective way to tell if success was achieved or not.

      But at the same time, I don’t think we need to have a ban on math tutors or anything.

      And as to pricing: that really is up to you. You are (generally) allowed to set whatever price you want to. Then people either pay that price or they don’t. If they keep not paying it, then it must obviously be too high.

      At least that’s the principle. “Coaching” seems to be another one of those gray areas where the standard economic model doesn’t work as well.

      People are very willing to pay largish sums of money for poorly defined coaching with no good criteria in place by which to judge whether or not that coaching was successful.


      My suggestion is this: temporarily take all the stuff you learned from Naomi and Dave and put it in a box in your head.

      Go to the library and find some books on marketing and advertising that catch your eye but that don’t make any claims that sound/feel overly extravagant to you.

      Read those.

      Now as you read, I’m sure some of what is in the legit book(s) will be stuff that you already learned from Naomi and Dave.

      So, basically, where-ever the legit book(s) overlap with Naomi and Dave, those parts are probably fairly safe for you to be implementing in your business.


      Of course the gotcha is, why the hell should you be taking advice from me, I ask myself. I don’t have an online or offline business. I’m just some guy, you know?

      Good luck.

      Furry cows moo and decompress.

      1. @Wyrd, thank you for the advice (and all the commenters below, actually – thank you.)

        Thankfully, I do use validated tools to assess my clients’ progress, or else I would feel like a scam artist myself. I do not believe in “open-ended” coaching or even therapy, for that matter. I solve a specific problem, and I measure it at the beginning, and again at the end, so I am comfortable with that.

        My prices are comparable with others who provide similar services, but I still felt good dropping them a little.

        I have just recently begun to do what you suggest: I put aside all the “products” I bought from N and D, and am getting marketing books from the library to read. I’m reading one right now, actually. I figure they will point me in the right direction.

        I appreciate everyone’s willingness to give me specific advice, because this is a hard thing to talk about with people in real life – “Hey, I think I got ripped off by grifters and have totally lost faith in my business! Want to help??” wouldn’t really go over well.

    2. @hrmmm,

      My litmus test is: Would a big, legitimate, established B2B business use this technique? And how would they use it?

      Would they use an email list? Yes, they’d use an email list to stay top-of-mind with decision-makers. No, they wouldn’t email out ridiculous fake scarcity pitches. “Rackspace has only 10 VPN servers left, and once they’re gone they’re gone!” “Boeing is offering these 747s for only $800 million – a savings of nearly 80%! – but only for the next 24 hours!” (Boeing’s price list says sticker price on 747s is around $350 million.)

      Would they have a sales page? Yes, they would use landing pages and strong calls to action. No, they wouldn’t have a long, rambling Dan Kennedy style sales letter page that obscures the product info and pricing. “I want to tell you all about these new Dell PowerEdge Servers, and how they’re gonna change their life and how you think about yourself, but first I want to tell you a story about the time a raccoon bit me on the ass.”

      Would they offer a free sample? Yes, they would give you a product sample or 30-day trial and follow up to close the deal. No, they wouldn’t charge you outrageous shipping and bill you on a hidden or undisclosed continuity basis. Legal and accounts payable aren’t going to tolerate that shit.

      Do they sell ebooks? Yes, they offer electronic versions of their printed, bound books. Usually anything that wouldn’t warrant binding becomes a white paper or report you can get free or in exchange for talking to a salesperson. No, they don’t try to monetize every scrap of writing. “Deloitte’s new 20-page e-book, Aftershock: Adjusting to the New World of Risk Management, is just $47 and shows you the risk management secrets THEY don’t want you to know about!”

      Their pricing is meant to stand up to the RFP process. If your customers got two other quotes, would their pricing be similar to yours? If yours is higher, can you justify it through your credentials and service? Legit businesses use their UVPs to position themselves as better – more valuable – than their competitors. Predators fabricate hyped-up illusions that they are the only people offering this type of service. “FedEx is the only shipping expert offering overnight shipping from Manhattan to White Plains.”

      Do they use keywords? Yes, they use keywords to help potential customers find their websites and appropriate products. No, they don’t use deceptive keywords to lure people who are searching for other things to their pages or other black-hat techniques. “Cat Mini Hydraulic Excavators mortgage refinance weight loss government grants olympics london.”

      1. @Lanna, thank you for this breakdown. I really appreciate it. I know it must sound so basic to you as you type it, and to others as they read it, but this whole thing has just gotten my head messed up that I have felt for the past year that I didn’t even know which way was up. It helps to have someone who didn’t get caught up in the same thing give a litmus test.

    3. @hrmmm,

      The ‘legit’ form of this marketing is called Direct Marketing and a normal priced book will cover the basics of list-building or list-buying, advertising and testing which haven’t changed in 100 years.

      I put ‘legit’ in quotes because I am a dyed-in-the-wool Trot who doesn’t hold with rampant capitalism–I find all this crap exploitative but recognise that others hold a different opinion, as they are entitled.

      I study the exploitative crap and buy some sometimes too, because I am not fond of being exploited myself and it pays to know what one’s enemy is up to.

      I wouldn’t dream of telling you what to do, your priorities and your decisions regarding those priorities are your business alone.

      And it is all about the behaviour–do I exploit my fellow working stiff or not?

      1. @pigs trotters, I actually have a really hard time with the ethics of marketing in general, as well as capitalism, and I think that is part of why I have been so vulnerable to losing faith in the whole thing.

        Unfortunately at this point, capitalism is the water in which I swim, and the system I feel I have to work with. I’m just trying to do it in a way that doesn’t make me feel like a complete shitheel, if possible.

        1. @hrmmm,

          My original reply was directed specifically to @jade–who shouldn’t be trying to solve the ethical problems that others have with this crap until she is sure of her own position.
          She has been very open about the difficulties she faces in wrestling with this.
          I have sympathy for her dilemma but cannot solve it for her.

          I can, however, state that it is unneccessary to ‘go along to get along’

          Capitalism is also the water in which I have swum my whole life, no escape there for any of us–the fix is a long time in–but I still want freedom and believe it worth the struggle.

  22. Regarding the tagline “…you can’t make money online.”

    I’ve always perceived this to be a response to the carnival barkers of the Internet marketing industry who stand on their hollow soapboxes spewing their promises of quick and easy money. It’s as if though their voices have the acoustic frequency of a dog whistle — their promises almost exclusively being heard by the desperate and vulnerable.

    The Salty Droid’s tagline possesses a similar acoustic frequency… thereby having the potential to help the desperate and vulnerable escape from a haunted industry filled with echo chambers, sadness, and lies. But the acoustic frequency used by The Salty Droid also does something quite remarkable… it forces the carnival barkers to blow harder and harder to get their message heard, and puts them on a path to eventually blowing themselves up because blowing is all they know how to do.

  23. Hi Hrmmm,

    I think the biggest difference here is what you’re selling. If you can demonstrate ethical, third party affiliations for your coaching qualifications and current status with them, (and post this clearly on your site with links) then that’s a lot different from somebody “becoming an expert” over the weekend via blindly copying & pasting from Google.

    Most legitimate businesses need to have a viable presence online to be competetive. Just start building a genuine community around the kind of coaching you want to do and give them top-notch relief for their aches and pains. I think it’s perfectly alright to sell a true product or service online. It’s the info-product stuff and affiliate links that get sketchy in a hurry, IMHO.

    Detoxing from Naomi-land is difficult, because it all sounds so wonderful and effective. But I believe a savvier group of consumers (the kind that treats you better anyway) is going to barf over slick sales pages with repeated calls to action in primary colors. You’re not a late night infomercial, so you don’t have to act like them.

    I made good money via providing design services & brand consulting. Never used a sales page, created info products, or did the affilate link thing, except for a brief experiment with actual products, like web hosting, etc.

    Real products and services don’t require hype, they require relationships forged over common interests and demonstrating that you know your stuff. You’re free as a bird to make good money by ethical methods.

    1. @Lori Randall Stradtman f/k/a Not A Kool-Aid Kid, thank you, I will take all of your points into consideration. I especially appreciate hearing about your own experience with your business.

  24. I’m wondering about if mr. Calvert is going about “strutting his stuff” believing that he “accomplished” something here.

    1. @Jack,

      A fair question. I’d bet the answer is either a) pugnacious boasting, or b) hiding under the bed covers. But I’d want to know more about his measured IQ before I’d place my bet.

    1. @SD,

      I was really excited by this surprisingly comprehensive testimonial for Chris Brogan’s “Blog Topics: The Masterclass”

      I’ve always had a really hard time writing because I get stuck in my head – a lot – and it takes me forever to get things on the page. I’ve tried a bunch of other writing classes before, but this is the first time that things are actually starting to click for me. What I love is that the weekly lessons are about things that are practical and applicable to any blogger. You can put them into action right away. The Master Class community is super active and incredibly supportive of one another and when I’ve felt stuck they’ve inspired me to keep going. Chris has shown that he is really committed to every participant’s success and the class has exceeded my expectations by far. I’m thrilled to be on this writing journey with such a great group of people. – Jacqueline Carly

      …until I remembered Jacqueline Carly is his girlfriend & he hadn’t disclosed this…and even though he might try to claim his audience would know this already (a weak argument, IMO) why then hide her testimonial at the bottom of a long list of them (when most readers will be skimming and starting to glaze over).

      Way to be ethical, Mr Brogan :-(

  25. I love the points you all are bringing up about questionable or downright fake testimonials.

    Fiverr members offer impassioned pitches to record video testimonials at the unheard of, low, low price of $5 each.

    Anybody know how to qualify testimonials, besides looking for specific before and afters?


    1. @Lori Randall Stradtman, f/k/a Not A Kool-Aid Kid,

      Directly asking the person and asking to see more published case studies on their blog rather then focusing on storyselling and tapping people in your community – that are dependent on the tribe for income – for testimonials.

      I know that i´ve been freaking out about the testimonials I have. I´ve removed two so far.

    2. @Lori Randall Stradtman, f/k/a Not A Kool-Aid Kid,

      I don’t think there’s anything you can do to be sure about a testimonial once you’re dealing with scam artists. Usually, video testimonials trump written ones, but between Fiverr and stuff like Anik Singal’s video testimonial contest, you can’t trust videos in IM/MMO. (Search the site for that and watch Salty’s hilarious video!) Usually, specific results beat vague ones. But critics have often alleged that various Warrior Forum members have Photoshopped their earnings statement screens and checks and displayed modified tax returns to display in sales and testimonial videos.

      Then there are changes in how people are giving testimonials outside Scamworld. For instance, reciprocal testimonials used to be a big red flag, but on LinkedIn it’s becoming polite to reciprocate someone’s recommendation.

      The other issue going on in Scamworld is many of these business in a box programs are violating the FTC’s biz opp disclosure rules, which say the person selling the business opportunity has to provide a list of the people who have bought the biz opp, with their phone numbers and, I think, their results. The FTC recommends not just calling them but visiting them in person to see their operations. Now, number one, scammers aren’t doing that, and, two, a well-oiled scam will have people ready to convincingly lie on the phone and in person.

  26. Thanks @Lanna! You know what I’m looking for. You are most informative and resourceful!!

    Hopefully most scams will be more of a seat-of-the-pants, charisma driven kind, where the FTC can take them apart because they’re so disorganized. But I don’t know. Just hoping.


      1. @Jack, Thanks so much for posting that link! I’ve read through it briefly, but will need to comb through it better in order to understand how it will impact current vagaries.

        I like all the links you’ve listed. Your ability to research is quite impressive!

  27. Several people have mentioned to me that they feel worn out after reading this blog. I’ve felt that, too, and now I understand why.

    If you have an online business, or aspire to have one, reading this information necessarily indicts you. It makes you get honest with yourself about what you’re doing and how you’re doing it. If you resist, if you deny, it beats on you from the inside. And even if you have nothing to hide, it makes you do your sprints.

    It helps you stay in shape.

    I’m a “live your dream” type. I believe fully in following the inner impulse to live a life suited to your nature. But I have this to say to others of my ilk: if your business model in any way includes preying upon people’s hidden needs, no matter what you’re selling you are not living your dream.

    The two are mutually exclusive.

    And I’ll add this: if you read this blog and it makes you feel uncomfortable, let it.

    That’s a realignment trying to happen.

    1. @Peter Crowell, Well said! I completely agree.

      After reading about Psychopaths this summer (fun reading), it’s refreshing to see somebody genuinely worrying about doing the right thing. I feel your pain.

      For months I knew something wasn’t right with where I thought I wanted to take my business, after deciding to discontinue doing web design full time. Everybody “in the know” was telling me to create and market info products and courses to create a passive income while I slept, blah, blah, blah. Something inside just couldn’t get comfortable with it, even though I would have researched the guts out of them and given them my best.

      It’s the marketing of it and the quid pro quo that has to happen that would have made me feel slimy and beholden to those with large mailing lists. Excuse me while I reach for some Pepto, won’t you? ;)

      Getting the book deal when I did relieved me of the pressure and I just dove into researching and writing that. As Online Reputation stuff goes, doing legitimate business ranks pretty highly, so it just opened me up to an entirely more holistic way of looking at this issue.

      Salty helped big time and answered all my none-too-delighted questions. I felt like he was the grinch stealing Christmas, somehow, because I know so many doggone wonderful, generous, ethical people who are working their guts out to get ahead (as B Listers) and are getting sucked into the slime. Getting desensitized is definitely easy when you’re on a steady diet of hype and “get rich quick” social media marketing gurus who are being endorsed by conferences like BlogWorld, where you expect better.

      I still very much believe in amazing success online for credible businesses. I’m just still reeling a little from taking “the red pill” a la The Matrix.

      1. @Lori Randall Stradtman, f/k/a Not A Kool-Aid Kid,

        Yes that group mentality “diet of hype” thing is extremely important. It seems like there are a lot of people looking for reasons to justify behaviors and practices they know inwardly to be bad medicine.

        Salty Droid provides this quote from Sonia Simone, taken from the Third Tribe forum. She’s talking about reading this blog.

        “It damages my productivity, it makes me second-guess myself, and it undermines the work I do to help people. It is entirely toxic to me, and it would be even if they didn’t insult me and people I respect. ”

        That last bit is key. By her own admission the feeling she gets from reading this blog has nothing to do with feeling insulted or disrespected. By her own admission her discomfiture relates directly to her work. This blog undermines (read: shakes her confidence in) the work she does (read: the path she’s chosen).

        This is exactly the feeling of indictment I mentioned above.

        And she is actively suppressing it.

        Her mention of it in that context amounts to advising, but worse than advising — influencing — her followers to do as she does when that feeling arises.

        To act against their own nature.

        That’s the “diet of hype” at its worst.

  28. “bizop” …

    The FTC had that video about how to tell if a business opportunity was a scam or not.

    They shoulda just cut some corners to the simple version and said:
    “If someone is trying to sell you a `business opportunity’ aka `bizop’ odds are it’s a scam. Immediately upon announcing that they have a business opportunity to sell you, the burden of proof is on them to prove that it isn’t a scam. Also, maybe see if they want to buy some swamp land in Florida from you.”

    business opportunity… meh… often as not it’s actually a
    unicorn-dreams opportunity

    1. @Jack,

      I think you are the guy with the mustache, because that resembles your cameleopard’s whiskers.

    2. @Jack :: I wonder if it is posted by the same James Dyson as this one?

      If so, I can see why he thinks @SD is Hitler … though actually that is the sweetest & funniest & most endearing Hitler in that video I’ve ever seen. LULz-fest.

    3. @Jack,

      1. Dafuq?!?!?!

      2. Oh my god that was too, too funny.

      3. What the hell did I miss that is supposed to have been the inspiration for this video?

      4. Dafuq?!?!

    4. @Jack,

      Since Salty{fnord}Hitler doesn’t really speak to them directly much after he makes everyone else leave, it’s hard to tell. I guess you can choose.

      I’m probably the creepy guy in the corner. Although it’d be cooler to be the guy that actually had the nerve to tell Hitler how screwed he was. I prefer that role.

      More interestingly: now that the video has its own post, doesn’t this mean that, that page and its encapsulated video will rank for the term “Scamworld”?

      Furry cows moo and decompress.

  29. Your Dilbert for today

    SM EXPERT: (to PHB) If you give me lots of money, I will do various vague things to increase your web traffic.

    (Panel 2–PHB)
    PHB: Wow! I would have been happy with just various things, but that vague stuff sounds great too!

    (Panel 3–DILBERT and PHB)
    DILBERT: And now he’s my responsibility?
    PHB: Don’t screw up his vagueness plan because I think it can work.

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